Application Of Skills In Preparing Documents For A Sales Mee
Application of skills in preparing documents for a sales meeting and expo
Assist Irene Shviktar, Vice President of Marketing, in editing and creating various documents for an upcoming National Sales Meeting and Winter Sports Expo sponsored by Front Range Action Sports. The tasks include preparing a cover letter to the company president, a company newsletter, a guest speaker's resume, a research report on ski technology development, a flyer announcing the expo, and a detailed research paper on the history and evolution of skis. The project requires applying skills from Word Chapters 1-3, such as formatting paragraphs, inserting images, creating tables, applying borders and shading, managing footnotes and citations, and designing SmartArt graphics, ensuring all documents are professional, well-structured, and ready for printing and distribution by the specified deadlines.
Sample Paper For Above instruction
The preparation of comprehensive and professional documents for corporate events demands a meticulous approach that combines clarity, consistency, and visual appeal. Irene Shviktar, Vice President of Marketing at Front Range Action Sports, exemplifies effective document creation through her coordinated effort to develop various materials for an upcoming National Sales Meeting and Winter Sports Expo. This exercise highlights the critical skills in Microsoft Word necessary to produce polished communications that enhance organizational professionalism and ensure effective dissemination of information.
Introduction
Organizing a corporate event involves multiple elements that require precise planning and presentation. The documents prepared by Irene include a cover letter, newsletters, speaker resumes, research reports, flyers, and visual aids such as tables and SmartArt graphics. Each component plays a vital role in conveying essential information, engaging attendees, and promoting the event's objectives. Mastery of Word processing features—such as formatting, inserting images, creating hierarchies with tables, and adding citations—is crucial in producing professional-grade materials suitable for printing and online sharing.
Developing the Cover Letter
The cover letter from Irene to Michael Dixon exemplifies the importance of emphasizing clarity and visual hierarchy. Increasing the font size of the opening paragraph to 28 pt highlights the importance of the greeting, establishing a welcoming tone. Using a consistent, professional font like Arial at 12 pt for address details ensures readability. The strategic application of borders and shading delineates sections, directing the reader's attention to key information. Moving a sentence within the paragraph demonstrates the use of editing tools to improve flow and coherence. These formatting techniques work together to create a visually engaging and professional correspondence.
Designing the Newsletter
The employee newsletter combines textual information about the events with visual elements. Selecting and formatting specific paragraphs enhances their prominence—such as increasing the font size to 20 pt, making text bold, and applying small caps—thereby emphasizing titles like "National Sales Meeting" and "Winter Sports Expo." Inserting images, such as the skiing photo, and setting appropriate dimensions and effects, brings visual interest and supports the textual content. Using columns and justified alignment optimizes space utilization and readability. Borders and shading further organize the newsletter, creating a clear layout that captures attention and effectively communicates details.
Creating a Guest Speaker Profile
The detailed resume of Bob Lewis showcases the importance of structured information presentation. Creating a table with merged cells for the name, and subdivided sections for career highlights, education, and consulting experience, facilitates an organized overview of the candidate. Using bold headings and bulleted lists enhances readability and allows quick identification of key information. Applying distinctive formatting—such as font size, bolding, and alignment—distinguishes sections and guides the reader through the content seamlessly. Removing unnecessary borders and adding thematic borders at the top of the table contributes to a clean, professional appearance.
Research Report on Ski Technology
The historical development of ski technology demonstrates the progression of materials and design innovations over thousands of years. Proper citation of sources, following MLA format, underscores the importance of academic integrity. Inserting footnotes for additional information, such as the age of the oldest ski, enriches the narrative without cluttering the main text. Adjusting footnote style, including font size and indentation, maintains consistency and readability. Integrating in-text citations with page numbers ensures proper attribution and supports the report's credibility.
Creating the Expo Flyer
The flyer serves as a promotional piece, combining textual information with visual elements and borders for emphasis. Applying thematic borders and shading highlights key sections, such as event dates and activities. Inserting images, like downhill skiing photographs, with specified dimensions and wrapping styles, enhances visual appeal. Positioning images appropriately—such as aligning right—is essential for balanced design. Incorporating SmartArt graphics to illustrate event exhibits and activities adds a dynamic visual element, facilitating audience understanding and engagement.
Conclusion
The comprehensive set of documents developed for the Front Range Action Sports event underscores the importance of Microsoft Word skills in professional communication. Proficiency in formatting, inserting and manipulating visual elements, creating organized tables, managing citations and footnotes, and designing SmartArt graphics ensures that corporate materials are not only functional but also visually compelling. Such skills contribute significantly to the effective promotion and execution of corporate events, reinforcing the company's brand image and fostering attendee engagement. Mastery of these tools allows professionals to produce documents that are both aesthetically pleasing and informative, ultimately supporting organizational goals and enhancing communication clarity.
References
- Lund, R. (n.d.). The evolution of ski technology. International Skiing History Association. Retrieved from https://skiinghistory.org
- Huntford, R. (2008). Two Planks and a Passion: The Dramatic History of Skiing. New York: Continuum Press.
- National Geographic. (2018). The history of skiing. National Geographic Society. Retrieved from https://www.nationalgeographic.com
- International Skiing History Association. (2015). Ski technological advancements. ISHA Publications.
- American Skiing History Museum. (2020). A brief history of skis. Retrieved from https://skihistorymuseum.org
- Smith, J. (2019). Modern ski materials and their properties. Journal of Sports Engineering and Technology, 33(2), 112-123.
- Williams, A. (2017). The impact of technology on winter sports. Sports Science Review, 26(4), 245-259.
- American Psychological Association. (2020). Publication manual of the APA, 7th Edition.
- Microsoft Support. (2023). Format and organize documents in Word. Microsoft. Retrieved from https://support.microsoft.com
- Smith, L. (2021). Effective document design for business communication. Business Communication Quarterly, 84(1), 50-65.