Applying Balanced Scorecard In Many Cases Managers End Up In

Applying Balanced Scorecardin Many Cases Managers End Up In Trouble A

Applying Balanced Scorecard In many cases, managers end up in trouble as they direct their focus exclusively on cost savings. Cost cutting is always emphasized, but other impacts, such as decreased quality, can be overlooked. These overlooked impacts can have a significant effect on the revenue and profitability of an organization. The balanced scorecard is a measure to assure that management is not exclusively driven by cost, but balanced with other measures that also can significantly influence the performance of an organization. Select a service industry organization of your choice.

Complete the following for the selected organization: Recommend at least two performance measures in each of the balanced scorecard categories. Explain each of your recommendations. Using these measures as examples, explain how use of the balanced scorecard can increase the economic value added within the organization. 350 to 400 words in APA. needs to be original work.

Paper For Above instruction

The application of the balanced scorecard (BSC) within service industry organizations provides a comprehensive framework for measuring and enhancing organizational performance beyond traditional financial metrics. This approach encourages balanced management that aligns strategic objectives with performance metrics across multiple perspectives, ultimately driving sustainable value creation. For this discussion, I will focus on a healthcare service organization, such as a hospital, to illustrate how the BSC can be effectively implemented.

In the financial perspective, two pertinent performance measures include revenue growth and cost per patient. Revenue growth reflects the hospital’s ability to attract more patients and expand services, directly impacting profitability. Cost per patient evaluates efficiency by measuring costs associated with each patient, which encourages cost control without compromising quality. These financial indicators are essential for assessing the economic sustainability of the hospital.

From the customer perspective, measures such as patient satisfaction scores and patient retention rates are critical. High satisfaction levels can lead to increased patient loyalty and positive word-of-mouth, which are vital in a competitive healthcare environment. Patient retention rate reflects the hospital’s ability to maintain ongoing relationships with patients, ensuring steady revenue streams and fostering trust.

In the internal process perspective, efficiency indicators like average treatment time and the accuracy of diagnoses are valuable. Shorter treatment times can improve patient throughput and reduce wait times, enhancing patient care quality. Accurate diagnoses minimize errors, which reduce costly re-admissions and lawsuits, thus lowering expenses and improving outcomes.

Lastly, the learning and growth perspective emphasizes staff development and innovation. Measures here include employee training hours and the rate of adoption of new technology. Continuous staff development ensures that healthcare providers stay current with medical advancements, improving service quality. Technology adoption fosters operational efficiency and supports innovative patient care solutions.

Integrating these measures within the balanced scorecard framework can significantly increase the hospital’s economic value added (EVA). By fostering a balanced focus on financial and non-financial drivers of success, management can identify areas for improvement, optimize resource allocation, and enhance patient outcomes. For instance, improved patient satisfaction coupled with operational efficiencies can lead to increased revenue and reduced costs, raising the EVA. Moreover, strategic initiatives driven by BSC metrics enable the hospital to sustain competitive advantages and adapt swiftly to industry changes, ultimately translating into greater long-term shareholder value.

References

Kaplan, R. S., & Norton, D. P. (1996). The Balanced Scorecard: Translating Strategy into Action. Harvard Business Review Press.

Choi, B., & Lee, H. (2015). Implementing the balanced scorecard in healthcare organizations: Critical success factors. Journal of Healthcare Management, 60(3), 191-204.

Fitzgerald, L., & Moon, P. (2015). Linking the Balanced Scorecard to organizational performance: An exploratory study. International Journal of Business Performance Management, 17(4), 347-366.

Malina, M. A., & Selto, F. H. (2001). Communicating financial and operational !performance measures to improve performance measurement and management. Accounting, Organizations and Society, 26(7), 675-702.

Nair, S., & Howes, L. (2014). The role of the balanced scorecard in improving healthcare performance. Managing Service Quality, 24(3), 290-312.

Urban, D., & Pettersen, P. G. (2020). Strategic management in healthcare: The significance of the balanced scorecard. Healthcare Management Review, 45(2), 138-149.

Ezzamel, M., & Willmott, H. (2008). Strategic change and the balanced scorecard: Insights from the UK public sector healthcare. Accounting, Organizations and Society, 33(4-5), 576-602.