Business Plan For Beauty Pacific Company When And Where

Business Plan for Beauty Pacific Company When and where is the business to start? The business to start

BUSINESS PLAN 5 Business Plan Name: Institution: Course: Date: Business Plan for Beauty Pacific Company When and where is the business to start? The business started in 2018 in New York. It has 160 employees currently and has three branches. Two of the branches are in New York while one is in Virginia. What is the history of the company?

The company started as a one-store cloth retail company. There were nine employees, apart from the store manager and the administrator. As a sole proprietorship, the firm was under the full control of the owner. The company dealt with a single line of beauty products. One year later, the company expanded and started dealing with all types of beauty products.

The company also started offering professional services such as skin consultation. In mid-2019, the company expanded more after it changed to ownership and opened another outlet in the same state. What are the company’s objectives? The first objective of the company is to give value for customers' money. The company aims at offering high-quality products and services to the customer, who is the top priority of the company.

The second objective is to partner with customers to bring the best solutions that enhance efficiency and productivity. Another objective of the company is to increase its market share and enhance its online presence. This company aims at developing the leadership abilities of team members by investing in training and development. Lastly, the company aims to increase workplace safety and enhance compliance with the law. What changes have been made to the structure/ownership of the business?

One and a half years after its establishment, the company changed its form to a partnership from a sole proprietorship. The structure also changed due to expansion, and departments such as the human resource department became necessary. In what stage of development is the company? The current phase of the business is growth and establishment. The business generates a stable income and regularly attracts new customers.

The cash flow has increased and there is a positive projection in terms of revenue. However, there are challenges such as competition, managing revenue, attending to new customers, and managing the expanding workforce. What has been achieved to date? The company has been able to establish a stable customer database. The company has also established an active online presence, which allows customers to place orders online.

The online presence has also enhanced brand awareness and marketing. In terms of revenue, the company has recorded positive growth since its establishment in 2018. What is the company’s distinctive competence? The company has an outstanding positive organizational culture that has worked well in pushing forward the objectives of the business. There are unique habits, values, and norms that shape the way employees work and relate to each other.

The culture also encourages embracing innovation, which has improved the efficiency of processes within the company (Sabetova, 2016). Most employees are motivated and productive. They also act as company ambassadors. What are the basic nature and activities of the business? The main activities of the business are to receive, store, and distribute beauty and cosmetics products to customers, 90% of whom are retailers and wholesalers of the products.

What is the primary product/service? The company primarily deals with beauty products and beauty services. These include both local and imported products. The company purchases, stores, and distributes the clothes to beauty shops and retail stores within and outside the state. Buyers place orders, and the company delivers the products at their doorsteps.

The company also offers beauty consultations such as skin and hair care. What customers does the business serve? The company targets all beauty products retailers and wholesalers in the state. The company also distributes products to cosmetic shops, beauty parlors, and individual customers who place their orders online. For the consultation services, the company offers professional services to direct customers either online or physically.

What is the company’s form of organization? The company is a limited partnership where both parties have invested in the company. The company has filed a certificate of partnership with the state. The liability partners’ obligation for business debts is based on their investments in the business (Chen & Ngo, 2018). What are the current and future economic states of the industry?

The beauty industry contributes to at least 7% of the total retail sector. The industry is stable and records consistent growth. Currently, the industry is booming, and market researchers predict that the growth rate will increase since the industry is resistant to economic downturns. Future plans of the company The company is set for acquisition as the long-term goal of the company. The main reason for the acquisition will be to build on the strengths and weaknesses of the parent and acquired companies (Zorn et al., 2019).

The acquisition will also reduce entry barriers and enhance productivity by acquiring more assets and human capital. References Chen, H., & Ngo, T. (2018). Master limited partnerships: Is it a smart investment vehicle? Journal of Commodity Markets, 11, 22-36. Sabetova, T. V. (2016). Corporate culture is a tool of a company's competability improvement within the labor market—Russian Journal of Agricultural and Socio-Economic Sciences, 55(7). Zorn, M. L., Sexton, J. C., Bhussar, M. S., & Lamont, B. T. (2019). Unfinished business: Nested acquisitions, managerial capacity, and firm performance. Journal of Management, 45(4), . Farzad Beekzad San Francisco Bay Area [email protected] (Experience Area Supervisor Adecco Aug 2020 - Present (3 months +) • Adecco is partnering with DoorDash, the largest third-party delivery service in the U.S. • Utilizing G Suite and MS Office during operations. • Making sure customer’s orders get delivered smoothly, communicate with customers when issues arise, and ensure pickups go smoothly. Lead - Operations Associate Adecco Aug 2020 - Aug month) • As a team lead, I had new associates set up for success and work safely and productively. • Assessing associate work performance and providing detailed feedback. • Building scalable solutions to improve our overall business. Operations Associate Adecco May 2020 - Aug months) • Picked, packed, and staged. Accurately picked items in customers’ orders, packed items in bags, and prepared bags for handoff to couriers. • Helped improve operations. Contributed ideas to improve quality and customer experience. • Provided a critical service to the community by participating in the grocery supply chain. Sales Representative Unique Gems and Jewelry Feb 2015 - Nov years 10 months) • Attended local and out-of-state gem shows to display and sell merchandise. • Helped determine pricing schedules for quotes, promotions, and negotiations. • Obtained deposits and balance of payment from clients. • Maintained client records. Sales and Marketing Intern MassagePanda Jun 2014 - Aug months) • Worked inside the Plug and Play Tech Center building, which is the largest start-up accelerator and business incubator in the Bay Area and houses 300 start-ups. • Attended events and networked with potential clients. • Collaborated with team members using Slack to share information effectively to get things done. Role Player The Tatitlek Corporation Sep 2013 - Mar months) • Acted as a Role Player (Civilian on the Battlefield). • Maintained in-character throughout scenarios and acted as antagonist forces to provide cultural context to training environments and scenarios. • Followed scripts to enhance realism. Education North Dakota State University Master of Software Engineering - (M.S.E.), Software Engineering San Francisco State University Bachelor of Science - (B.S.), Business Administration and Management, Marketing Skills Microsof Office • Customer Relationship Management (CRM) • Market Research • Marketing • Sales • Business-to-Business (B2B) • Start-ups • Supply Chain Management • Operations Management • Sales & Marketing

Paper For Above instruction

The business plan for Beauty Pacific Company offers a comprehensive overview of its inception, development, objectives, organizational structure, and future strategic direction, providing valuable insights into its current position and growth trajectory within the highly competitive beauty industry. Established in 2018 in New York, the company has rapidly expanded to three branches in New York and Virginia, showcasing its successful market penetration and growing customer base. This expansion underscores the company’s strategic emphasis on geographic diversification and operational scalability.

The company's history reflects a dynamic evolution from a sole proprietorship focusing on a single line of beauty products to a diversified enterprise offering a broad spectrum of beauty and cosmetic products, along with professional consultation services. Transitioning to a partnership model approximately a year and a half after founding facilitated organizational growth and operational complexity, including the formation of departments like human resources, which are vital for managing the expanding workforce.

Core objectives of Beauty Pacific are centered around delivering value to customers through high-quality products and services, fostering partnerships for innovative solutions, expanding market share, strengthening online presence, and investing in employee development. These objectives illustrate a customer-centric and growth-oriented strategic approach aimed at sustainable development and competitive differentiation.

In its current developmental stage, the company is classified as being in the growth and establishment phase. Financial indicators such as increasing cash flows, positive revenue projections, and expanding customer databases reflect its stability and promising future. However, the company also faces challenges typical of rapid growth, including intensifying competition, revenue management, customer acquisition, and human resource management.

Achievements to date include establishing a robust online presence that enhances brand recognition and facilitates order placements online. The company’s distinctive competence lies in its organizational culture—an environment that promotes innovation, employee motivation, and excellent internal norms—contributing significantly to operational efficiency and employee productivity (Sabetova, 2016). Such a culture transforms employees into brand ambassadors, fostering customer loyalty and competitive advantage.

Operationally, the business primarily engages in receiving, storing, and distributing beauty and cosmetics products, mainly serving retailers and wholesalers. Its primary revenue streams involve the distribution of local and imported beauty products to various retail outlets, including beauty salons and individual consumers through online orders, coupled with professional beauty consultations conducted both online and in physical settings.

Organizationally, the company operates as a limited partnership, with liability contingent on the partners’ investments, aligning with the legal structure filed with the state (Chen & Ngo, 2018). The industry itself exhibits stability, contributing approximately 7% to the retail sector, with consistent growth projected to continue due to industry resilience against economic downturns. This positive economic outlook underpins the company's long-term strategic plans, including a future acquisition aimed at leveraging synergies, adding assets, and expanding human capital (Zorn et al., 2019).

In conclusion, Beauty Pacific Company exemplifies a successful business model within the beauty industry, characterized by strategic evolution, a focus on customer value, employee engagement, and growth through expansion and potential acquisition. Its ongoing commitment to innovation, operational excellence, and market expansion positions it well to capitalize on the industry’s stability and growth opportunities, ensuring its continued competitive advantage and sustainability in an ever-evolving market environment.

References

  • Chen, H., & Ngo, T. (2018). Master limited partnerships: Is it a smart investment vehicle? Journal of Commodity Markets, 11, 22-36.
  • Sabetova, T. V. (2016). Corporate culture is a tool of a company's competability improvement within the labor market—Russian Journal of Agricultural and Socio-Economic Sciences, 55(7).
  • Zorn, M. L., Sexton, J. C., Bhussar, M. S., & Lamont, B. T. (2019). Unfinished business: Nested acquisitions, managerial capacity, and firm performance. Journal of Management, 45(4).
  • Chen, H., & Ngo, T. (2018). Master limited partnerships: Is it a smart investment vehicle? Journal of Commodity Markets, 11, 22-36.
  • Sabetova, T. V. (2016). Corporate culture is a tool of a company's competability improvement within the labor market—Russian Journal of Agricultural and Socio-Economic Sciences, 55(7).
  • Zorn, M. L., Sexton, J. C., Bhussar, M. S., & Lamont, B. T. (2019). Unfinished business: Nested acquisitions, managerial capacity, and firm performance. Journal of Management, 45(4).
  • Further references would include industry reports, market analyses, and recent academic articles on beauty industry growth and organizational culture strategies.