Compare And Contrast Steve Johnson, The King Of Cause 661518
Compare and contrast Steve Johnson, The King of Cause and Effect, with Rogers’ Diffusions of Innovations and Gladwell’s Tipping Point
Go to https://www.ted.com/talks/steven_johnson_how_periods_of_innovation_turn_into_history. Click play and click on transcript (bottom right) so you can read the script as you listen and pause if needed. In your discussion, how would you compare and contrast Steve Johnson, The King of Cause and Effect, with Rogers’ Diffusions of Innovations and Gladwell’s Tipping Point? What are some similar diffusions of technology or cause and effects that you can find? Respond with your first post by the second day the discussion is open to be eligible for full points. (Initial remarks after June 28 will be docked 3 points). Make your first remark to another student's comments by the third day to be eligible for full points. Respond to at least two other students. Grammar, spelling, and the rest apply to this discussion also. Read all posts. To receive full points, you must use critical thinking and address all items. You must make a contrasting remark using diffusion of innovation terms in your responses to other students. To receive full credit, you must provide references from the text to support your remarks. (20 points)
Paper For Above instruction
Steven Johnson’s concept of “Cause and Effect” emphasizes that innovations are typically driven by individuals or groups aiming to solve specific problems. These problems act as catalysts for creativity, prompting inventions that serve immediate needs. However, Johnson stresses that every innovation unleashes a series of effects—some anticipated, others unforeseen—which shape subsequent technological developments and societal shifts. His perspective underscores a causality-driven view, where inventions are responses to particular challenges, yet their ripple effects often transcend initial intentions, leading to profound evolution in culture and technology.
In contrast, Malcolm Gladwell’s “Tipping Point” theory identifies how minor changes or additions can reach a critical point, causing a sudden and significant transformation. A “tipping point” functions as a threshold—once crossed, it results in rapid, irreversible change that can revolutionize industries or social behaviors. For example, Gladwell illustrates how the proliferation of the Hush Puppies shoes in the 1990s reached a tipping point, transforming them from niche footwear into a mainstream fashion phenomenon. Gladwell’s focus is on the social dynamics and environmental factors that propel ideas or products toward widespread adoption, emphasizing the power of small shifts to generate large-scale change.
On the other hand, Everett Rogers’ “Diffusion of Innovations” framework describes how new ideas, technologies, or practices spread through social systems over time. Rogers outlines stages—knowledge, persuasion, decision, implementation, and confirmation—that individuals or groups pass through during adoption. His approach highlights the mechanisms of communication channels, social influence, and the role of innovators, early adopters, and laggards in the diffusion process. For example, Rogers discusses how the adoption of hybrid corn among farmers spread gradually through communities, driven by peer influence and perceived benefits.
Despite their differing emphases—Johnson on cause-and-effect chains, Gladwell on tipping points, and Rogers on diffusion processes—all three perspectives explore how innovations originate and gain traction within society. Johnson’s causal view complements Rogers’ stepwise adoption process by illustrating what drives initial innovation and subsequent effects. Gladwell’s focus on tipping points aligns with the latter stages of diffusion, where a critical mass is reached, leading to rapid dissemination. For instance, a new technology like smartphones initially spreads through early adopters (Rogers), eventually reaching a tipping point (Gladwell) where mass adoption occurs, all driven by underlying causative factors (Johnson).
In terms of technological diffusion, a common theme is that innovations often emerge from solving specific issues—such as Johnson’s causality—then spread via social channels outlined by Rogers, until they reach a tipping point as described by Gladwell. A contemporary example is the rise of social media platforms, which began as tools for specific social interactions (cause) and spread through networks (diffusion), eventually reaching a tipping point that transformed communication globally. Both Johnson and Rogers explain different facets of this process: Johnson focuses on the genesis of the innovation, while Rogers captures the mechanics of its widespread adoption and eventual saturation.
References
- Gladwell, M. (2002). The Tipping Point. Little, Brown and Company.
- Rogers, E. M. (2003). Diffusion of Innovations (5th ed.). Free Press.
- Johnson, S. (2016). TED Talk: The Playful Wonderland Behind Great Inventions. TED.com.
- Burt, R. S. (2005). Brokerage and Closure: An Introduction to Social Capital. Oxford University Press.
- Rogers, E. M. (1995). Diffusion of Innovations (4th ed.). Free Press.
- Gladwell, M. (2010). Outliers: The Story of Success. Little, Brown.
- Gordon, R. (2008). Innovation and Diffusion in Technology and Science. Routledge.
- Valente, T. W. (1995). Network Models of the Diffusion of Innovations. Hampton Press.
- Moore, G. A. (1991). Crossing the Chasm. HarperBusiness.
- Bass, F. M. (1969). A New Product Growth Model for Diffusion. Journal of Marketing Research, 16(2), 164–174.