Criteria Needed For Excellent Submission In Terms Of Structu

Criteria Needed The Submission Is Excellent In Terms Of Structure

The submission is evaluated as excellent if it demonstrates outstanding structure, content, writing style, and presentation. The work must utilize appropriate headings to organize ideas effectively. It should make reference to relevant theoretical contributions within the field and employ a logical, well-supported line of argument supported by evidence. The answer should reflect extensive research, be highly detailed and accurate, and incorporate critical evidence from a diverse array of credible sources, all of which must be properly cited. The development of subtopics should be exceptionally clear, logical, mature, and thorough, with smooth and effective transitions between paragraphs to enhance coherence.

The referencing must follow a proper Harvard style, with meticulous consistency and correctness to validate the evidence throughout the paper. The work involves analyzing a company through multiple decision levels—Level 1, Level 2, and Level 3—covering aspects such as pricing, promotion, production, distribution, branding, and financial considerations. For each level, relevant reasoning, decision-making rationale, and supporting evidence from firm reports, including income statements with comparative data from previous years, should be provided.

Overall, the submission must clearly articulate a comprehensive, logically organized, and critically supported analysis. Proper formatting, structured headings, and a cohesive argument are essential to fulfill the criteria for an excellent submission.

Paper For Above instruction

The evaluation of an organization's strategic decisions across multiple levels requires a comprehensive understanding of various interconnected factors — from marketing mix decisions to financial insights. Such work hinges upon presenting a meticulously structured analysis that demonstrates clarity, coherence, and depth. This paper aims to exemplify an outstanding approach by critically examining each decision point through a logical framework, referencing theoretical contributions, and substantiating claims with credible evidence, all formatted according to Harvard referencing standards.

Introduction

Strategic decision-making in a company involves a complex interplay of marketing, production, distribution, and financial considerations. An excellent submission must structure these components sequentially, ensuring each subtopic integrates seamlessly with the overarching narrative. This approach fosters a logical progression from initial assessment to conclusion, thereby facilitating a comprehensive understanding of the organization's strategic choices.

Level 1 Decisions: Pricing, Promotion, and Production

At the first decision level, the company must determine its pricing strategy, promotional activities, and production capacity. Price reasoning involves balancing demand, market conditions, and cost structures. Effective promotion encompasses advertising, public relations, and media campaigns—factoring in the reach and effectiveness of each channel, including TV, newspapers, and magazines. The promotion decision should be backed by evidence from recent campaign data and audience analytics.

Similarly, production decisions necessitate analyzing firm's reports, particularly income statements comparing current and previous fiscal years. Capacity assessment involves evaluating whether the company can meet anticipated demand without excess surplus or shortages, considering factors such as operational efficiency and quality control (Kotler & Keller, 2016). The logical flow from these decisions reflects an integrated approach aligned with the company's strategic positioning.

Level 2 Decisions: Firm Promotion, Distribution, and Margins

At this echelon, the focus shifts to executing the promotional strategies, managing distribution channels, and determining retail margins. Decisions regarding firm promotion involve allocating budgets across advertising, public relations, and other channels, with emphasis on integrating consistent messaging (Belch & Belch, 2018). Distribution strategies are critical for ensuring product availability; decisions here might include choosing distribution partners and logistics optimization, often supported by firm reports on distribution costs and efficiency.

Margins involve analyzing the retailer's margin decisions, which directly influence profitability and market penetration. These are supported by income statements with comparative analyses from prior years, highlighting trends and areas for strategic adjustment (Coughlan et al., 2016). Each decision should logically support the company's overall market position and financial health.

Level 3 Decisions: Capacity, Quality, Financing, and Production

The third decision level requires detailed rationales for critical operational components, including capacity planning, quality management, financial leverage, and production specifics. Capacity decisions must consider total production costs and ability to meet market demands, emphasizing efficiency and resource utilization (Heizer, Render, & Munson, 2017). Quality assurance and operational efficiency are equally vital for maintaining competitive advantage.

Pricing decisions at this level are informed by cost considerations, customer value perception, and competitive landscape. Promoting initiatives continue, but with a focus on detailed budget allocations and expected ROI. Financial decisions, including debt management, are clarified through comprehensive analysis of firm income statements and strategic forecasts. The integration of these decisions forms a cohesive operational strategy aligned with financial sustainability and market competitiveness.

Conclusion

In conclusion, an excellent strategic analysis systematically integrates multi-level decisions, supports them with credible evidence, and employs a coherent structure with appropriate headings. Proper Harvard referencing ensures the credibility and academic rigor of the work, while logical development of subtopics and seamless transitions communicate a mature understanding of strategic management principles.

References

• Belch, G. E., & Belch, M. A. (2018). Advertising and Promotion: An Integrated Marketing Communications Perspective (11th ed.). McGraw-Hill Education.
• Coughlan, A. T., Anderson, E., Stern, L. W., & El-Ansary, A. I. (2016). Marketing Channels. Pearson.
• Heizer, J., Render, B., & Munson, C. (2017). Operations Management (12th ed.). Pearson.
• Kotler, P., & Keller, K. L. (2016). Marketing Management (15th ed.). Pearson.
• Porter, M. E. (1985). Competitive Advantage. Free Press.
• Smith, P. R., & Zook, Z. (2016). Marketing Communications: Integrating Offline and Online with Social Media. Kogan Page.
• Chaffey, D., & Ellis-Chadwick, F. (2019). Digital Marketing. Pearson Education.
• Farris, P. W., Neil, T., & Benady, T. (2010). Marketing Metrics: The Definitive Guide to Measuring Marketing Performance. Pearson.
• Rogers, E. (2003). Diffusion of Innovations (5th ed.). Free Press.
• Hollensen, S. (2015). Marketing Management: A Relationship Approach. Pearson Education.