Find And Print Out The Mission Statement Of A Company
Findand Print Outthe Mission Statement Of A Company That You Would Lik
Find and print out the mission statement of a company that you would like to work for. Draw from that mission statement to: (1) Indicate TWO things it tells you regarding what they do, how they do it, where they do it and who they serve (2) Indicate TWO ways that this mission statement informs you regarding your possible “fit” with this organization. That is, knowing what you now know about the company what makes you a good potential hire; (3) Drawing explicitly from our discussion of organizing discuss how they should use TWO organizing tools to help them better accomplish their mission.
Paper For Above instruction
The company I would like to work for is Patagonia, an outdoor apparel organization renowned for its commitment to environmental sustainability and corporate responsibility. Their mission statement is: "We're in business to save our home planet." This succinct statement reveals core aspects of what the company does, how it does it, and who it serves, as well as how it aligns with my personal values and potential role within the organization.
Firstly, the mission statement indicates that Patagonia's primary focus is environmental conservation ("save our home planet"). This tells me that their core activity revolves around creating outdoor apparel and gear that minimizes environmental impact and promotes sustainability. It also reflects their dedication to social responsibility and ecological activism, emphasizing their commitment not merely to profits but to a broader purpose of environmental preservation. Secondly, the statement implies that Patagonia's operational scope is global, given the universal importance of environmental issues and their initiatives that span across markets and communities worldwide. Their customers are likely outdoor enthusiasts, activists, and consumers who prioritize sustainability, which aligns with their brand identity.
Understanding Patagonia's mission helps me recognize my potential fit as a candidate who shares a passion for environmental issues and sustainability. Two specific ways in which this mission statement informs my potential suitability include: First, my background in environmental science and sustainable business practices makes me well-equipped to contribute to Patagonia's initiatives. Second, my personal commitment to outdoor recreation and ecological activism matches their target customer base and organizational ethos, making me a culturally aligned hire who can effectively communicate and embody their mission.
Drawing from the discussion of organizing, Patagonia can utilize two strategic organizing tools to better accomplish their mission. The first is the use of cross-functional teams. These teams, consisting of members from marketing, product development, sustainability, and outreach, can foster innovation and ensure that all aspects of the company's activities align with their environmental mission. Cross-functional collaboration enables sharing of diverse perspectives and skills, which is essential for developing sustainable products and marketing campaigns that resonate with their mission.
Secondly, Patagonia should implement a robust internal communication system, such as a company-wide digital platform, to share updates on environmental initiatives, encourage employee engagement, and reinforce their mission daily. Effective communication tools help maintain alignment with organizational goals, motivate employees, and foster a culture of sustainability. By keeping everyone informed and engaged, Patagonia can enhance organizational coherence and drive their mission forward more effectively.
References
- Chouinard, Y., & Stanley, V. (2016). The Responsible Company: What We’ve Learned from Patagonia’s First 40 Years. Patagonia Books.
- Huston, L. (2015). Patagonia’s Mission-Driven Business Model. Harvard Business Review.
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