Kirk 2016 Tells Us That Data Adjustments Affect What Data

Kirk 2016 Tells Us That Data Adjustments Affects What Data Is Displa

Kirk (2016) tells us that data adjustments affect what data is displayed and presentation adjustments affect how the data is displayed. Each of the adjustments involve specific features. Data adjustments include: Framing, Navigating, Animating, Sequencing, and Contributing. Presentation adjustments include: Focusing, Annotating, and Orientating. Select one feature and expand on it.

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Paper For Above instruction

Data Adjustments and Presentation Features in Data Visualization

According to Kirk (2016), understanding the nuances of data adjustments and presentation modifications is crucial for effective data visualization. Data adjustments involve manipulating the core data to enhance clarity and comprehension, including techniques such as framing, navigating, animating, sequencing, and contributing. Presentation adjustments, on the other hand, influence how data is perceived and interacted with, through focusing, annotating, and orienting. In this discussion, I will elaborate on one specific feature: focusing, which is a vital presentation adjustment feature that enhances user engagement and comprehension.

Focusing in data visualization refers to directing the user’s attention to specific parts of a dataset or visualization. This is often achieved through visual emphasis techniques such as highlighting, zooming, or using contrasting colors to draw attention to particular data points, trends, or regions within a chart or graph. The goal of focusing is to help viewers understand the most important aspects of the data without overwhelming them with extraneous information. When effectively implemented, focusing allows for a more streamlined and targeted interpretation, facilitating clearer communication of insights.

For instance, in a line graph displaying stock prices over time, highlighting a specific period where a significant change occurred helps viewers concentrate on that event. Similarly, in a bar chart comparing sales across regions, accentuating the top-performing region directs attention to key performance indicators. The use of zoom functions in interactive dashboards also exemplifies focusing, enabling users to examine a specific subset of data in greater detail.

Focusing is particularly important in complex visualizations, such as dashboards with multiple charts, where it can guide users through a narrative or story. It also enhances accessibility for users who may have limited time or need to quickly grasp critical insights. By controlling what the viewer’s attention is drawn to, focusing ensures that the most salient data points are emphasized, reducing cognitive overload and improving decision-making processes.

Implementing focusing effectively requires careful consideration of visual design principles such as contrast, hue, size, and positioning. For example, using a bright color to highlight a data point against a muted background creates a visual focal point. Interactive elements such as hover effects and zoom controls can further enhance the focusing experience, making data exploration more intuitive.

In conclusion, focusing as a presentation adjustment feature plays a crucial role in managing viewers’ attention within data visualizations. By emphasizing specific data elements, it facilitates clearer understanding, supports storytelling, and aids decision-makers in quickly identifying vital insights amid complex data landscapes.

References

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