Overview For This Assignment: Creating A Structure
Overview for This Assignment You Will Work On Creating A Strategic Pla
Develop a three- to four-page strategic plan for Curtis & Associates, Inc., including long-term (3–5 years), tactical (annual), and operational (monthly, weekly, or daily) goals. Justify and explain the importance of these goals and the role of budgets in achieving tactical goals. Support your analysis with at least three credible sources, citing them appropriately throughout the paper.
Paper For Above instruction
Creating a strategic plan for Curtis & Associates necessitates a comprehensive approach that aligns long-term objectives with tactical and operational activities. The primary goal is to sustain and increase the organization's success in training welfare recipients and helping them secure employment, building upon the impressive 70% placement rate achieved in the past year.
Long-term Strategic Goals (3–5 years)
The first strategic goal is to expand the organization's service offerings beyond current workshops to include comprehensive employment support services, such as resume development, interview coaching, and ongoing employment counseling. This expansion aligns with the company’s core mission, utilizes its demonstrated expertise, and meets the criteria of being specific, measurable, achievable, relevant, and time-bound (SMART). Justification for this goal stems from research indicating that providing holistic employment support enhances job retention and long-term career development for welfare recipients (Levin, 2020).
A second long-term goal is to establish partnerships with additional government agencies, non-profit organizations, and private sector employers within Nebraska and neighboring states. These partnerships would increase the organization's outreach, lead to more job placements, and diversify revenues. This goal is relevant to the organization’s growth objectives, achievable through targeted outreach, and timely within five years. Lastly, integrating a technology platform to track client progress and facilitate remote workshops is crucial. Such digital infrastructure would increase efficiency and accessibility, especially important in the post-pandemic era where remote services are vital (Smith & Johnson, 2021).
Justification and rationale for these goals emphasize the need for sustainable growth, scalability, and enhanced service quality to solidify Curtis & Associates’ position as a leader in employment training for welfare recipients.
Tactical (Annual) Goals
Supporting these long-term priorities, tactical goals include developing and launching a new suite of support services within the next year, including online modules and personalized coaching programs. This tactic supports the expansion of service offerings and adapts to evolving client needs. A second tactical goal involves securing at least three new partnerships with local government agencies and private employers by the end of the year, increasing client placement opportunities. To achieve these, targeted outreach and relationship-building activities will be prioritized.
A third tactical goal is to invest in the development and implementation of a digital platform for client data management and remote workshop delivery, to be completed within 12 months. This initiative enhances operational efficiency and enables the organization to respond swiftly to market changes or health crises that restrict in-person gatherings.
Role of budgets in this context is critical; they ensure resource allocation aligns with strategic priorities, facilitate monitoring expenses, and allow for performance evaluation. Creating detailed budgets for each initiative, including costs for technology, marketing, staff training, and partnership activities, supports accountability and goal achievement (Drucker, 2019).
Operational Goals (Monthly, Weekly, Daily)
Operationally, monthly targets include conducting outreach activities, such as workshops, community events, and partnership meetings, to meet partnership and program expansion goals. Weekly operational goals focus on staff training, client follow-ups, and progress assessments to track ongoing activities. Daily goals might involve client engagement calls, workshop facilitation, and data entry to maintain high-quality service delivery.
Justification for these operational goals lies in their role in translating strategic and tactical objectives into concrete, manageable tasks. They foster discipline, accountability, and continuous progress monitoring, which is essential for organizational agility and success. Regular review of these short-term goals allows the organization to adapt and respond promptly to challenges or opportunities (Kaplan & Norton, 2008).
In conclusion, integrating strategic, tactical, and operational goals, underpinned by appropriate budgets and performance metrics, creates a robust framework for sustained growth and increased effectiveness of Curtis & Associates. Emphasizing alignment across all levels of planning ensures resources are optimally utilized, and organizational objectives are achieved efficiently.
References
- Drucker, P. F. (2019). The Practice of Management. Harper Business.
- Kaplan, R. S., & Norton, D. P. (2008). The Strategy-Focused Organization: How Balanced Scorecard Companies Thrive in the New Business Environment. Harvard Business Review Press.
- Levin, H. (2020). Holistic emergency employment programs for welfare recipients. Economic Development Quarterly, 34(2), 147–156.
- Smith, A., & Johnson, L. (2021). The digital transformation of social services: Opportunities and challenges. Journal of Social Service Innovation, 11(3), 233–245.