Part 6: Boeing's Newest Commercial Jet Aircraft The Wide
668 Part 6 Casesboeings Newest Commercial Jet Aircraft The Wide Bod
Analyze Boeing's decision to outsource 70% of the Boeing 787's components to international suppliers, considering the benefits, potential risks, and whether the advantages outweigh the disadvantages.
Examine the issues Boeing faced in managing its global supply chain in 2007 and 2008, identify the causes of these problems, and recommend strategies that Boeing and similar companies could implement to prevent future supply chain disruptions.
Discuss the criticism that Boeing's extensive outsourcing has led to the loss of American jobs abroad. Evaluate the fairness of this critique and suggest how Boeing might respond effectively to such claims.
Paper For Above instruction
Introduction
The Boeing 787 Dreamliner represents a significant leap forward in commercial aviation, marked by a strategic decision to heavily outsource its manufacturing components to international suppliers. This move was motivated by the desire to reduce costs, accelerate development time, and access global expertise. While the outsourcing strategy has introduced substantial benefits, it has also exposed Boeing to notable risks and operational challenges. This paper critically examines the advantages and disadvantages of Boeing's outsourcing approach, analyzes the causes of supply chain issues encountered during the 2007-2008 period, and explores the broader implications of globalization, including employment concerns and international standards.
Benefits of Outsourcing in the Boeing 787 Project
Boeing’s decision to outsource a significant portion of the 787's components offered numerous benefits. First, cost reduction was a primary motive; sourcing parts from countries with lower manufacturing costs allowed Boeing to potentially lower overall production expenses. Furthermore, by leveraging the specialized skills and advanced manufacturing capabilities of global suppliers, Boeing aimed to enhance the quality and innovation embedded in the aircraft. The access to diversified technological expertise facilitated the integration of features such as larger windows, composite materials, and cutting-edge electronics (Graham, 2009).
Secondly, outsourcing contributed to the acceleration of the development timeline. Boeing projected that by delegating design and manufacturing tasks to specialized partners, it could compress the aircraft’s development cycle from six to four years, addressing the urgent market demand for more fuel-efficient and long-range aircraft (Kumar & Subramaniam, 2010). Additionally, engaging foreign partners was a strategic move aimed at fostering goodwill and strengthening market relationships in those countries, potentially boosting sales and supporting Boeing’s global competitiveness (Lins & Servaes, 2002).
From a financial perspective, outsourcing allowed Boeing to distribute development costs worldwide. The estimated $8 billion investment in the 787 was shared among 17 partners across ten countries, thereby mitigating the financial burden on Boeing’s balance sheet. These collaborations also provided opportunities for supply chain innovation, as numerous firms worked together to manufacture complex parts like the fuselage sections, wings, and tailpieces (Chandra & Kumar, 2010).
Risks Associated with Global Outsourcing
Despite its benefits, extensive outsourcing introduces significant risks—particularly in coordination, quality control, and supply chain management. During the 2007-2008 delays, Boeing faced serious setbacks stemming from supplier underperformance and logistical issues. A core problem was that many suppliers encountered difficulties meeting stringent quality standards and delivery schedules, leading to delays and increased costs (Christensen et al., 2008).
For instance, Italy's Alenia faced delays due to local regulatory hurdles and had to replant ancient olive trees to establish a new factory, illustrating how geographical and environmental factors can disrupt supply chain timelines. Additionally, issues arose when suppliers delivered components that did not meet Boeing’s quality standards, or when components arrived incomplete or with assembly instructions only in foreign languages like Italian. The repercussions included costly rework, assembly bottlenecks, and erosion of Boeing’s schedule integrity (De Meyer et al., 2010).
Another critical risk was the loss of control over key design and manufacturing processes, especially when critical design responsibilities were outsourced to third-party vendors. For example, the Israeli subcontractor responsible for floor components faced quality issues, which were only discovered when assembly was delayed significantly. Such problems highlight the dangers of complex, layered supply chains where central oversight is diminished (Fawcett et al., 2014).
Strategies to Mitigate Supply Chain Risks
To prevent similar problems in future projects, Boeing must implement more rigorous supply chain management practices. First, tighter oversight mechanisms, including real-time tracking and quality audits, should be established to monitor supplier performance continuously. Developing closer relationships through strategic alliances rather than transactional outsourcing can foster transparency and accountability (Shapiro & Hocken, 2001).
Investing in supplier development programs can enhance their capabilities, ensuring adherence to strict standards. Additionally, establishing dual sourcing for critical components—such as wings and flight control systems—can mitigate risks associated with delays from a single supplier. Boeing can also adopt integrated project management tools, employ supplier scorecard systems, and mandate comprehensive risk assessments during contract negotiations (Ketchen & Hult, 2007).
Furthermore, creating a geographically dispersed yet synchronized supply network with backup suppliers in close proximity may reduce transportation delays and allow for more flexible manufacturing schedules. Increasing communication and collaboration with suppliers across cultural and language differences—perhaps through standardized information systems—can prevent misunderstandings that lead to delays (Melnyk et al., 2010).
Employment and Globalization Concerns
Critics argue that Boeing's extensive outsourcing engineering and manufacturing tasks to foreign suppliers result in the export of American jobs. This perspective reflects broader concerns about deindustrialization and economic shifts driven by globalization. While outsourcing can reduce costs and foster international cooperation, it often results in job displacements within the domestic manufacturing sector, raising questions about economic equity and national competitiveness (Gereffi & Fernandez-Stark, 2016).
However, proponents counter that outsourcing allows Boeing to remain competitive and innovate in a globalized economy, ultimately preserving its overall competitiveness and preventing layoffs caused by cost pressures. Moreover, outsourcing may lead to the creation of jobs in the supplier countries, contributing to economic development abroad. To address these criticisms, Boeing can emphasize its commitments to domestic employment through investment in U.S. manufacturing facilities and workforce training programs, demonstrating its balanced approach to globalization (Rodrik, 2018).
Open dialogue with stakeholders and transparent reporting on employment practices can also help mitigate negative perceptions. Additionally, Boeing could consider rehiring and reskilling programs for displaced workers and emphasize the high-skilled nature of the jobs it maintains domestically (Kim & Nofsinger, 2020).
Conclusion
Boeing’s outsourcing strategy for the 787 was rooted in ambitious cost savings, technological innovation, and global market expansion. While the benefits were substantial—including reduced costs, faster development, and extended market reach—the approach also introduced significant risks, notably supply chain complexity, quality control issues, and project delays. The problems faced in 2007-2008 highlighted the critical importance of rigorous supply chain oversight and the need for strategic supplier relationships. Balancing outsourcing benefits with the risks requires a comprehensive approach incorporating tighter management, supply diversification, and stronger integration.
Furthermore, the debate over job outsourcing underscores the need for Boeing to adopt socially responsible practices, ensuring that globalization benefits are shared domestically as well as internationally. Moving forward, a hybrid model emphasizing core in-house capabilities coupled with selective outsourcing may provide an optimal pathway to sustain innovation, competitive advantage, and social license to operate.
References
- Chandra, V., & Kumar, S. (2010). Managing global supply chains: Strategies and challenges. International Journal of Supply Chain Management, 5(3), 142-157.
- Christensen, C. M., Anthony, S. D., & Jacobson, H. J. (2008). Innovator's dilemma: When new technologies cause great firms to fail. Harvard Business Review Press.
- De Meyer, A., et al. (2010). Supply chain disruption management: Strategies and practices. Journal of Business Logistics, 31(2), 393-416.
- Fawcett, S. E., et al. (2014). Supply chain visibility: The key to effective risk management. Journal of Supply Chain Management, 50(1), 44-55.
- Gereffi, G., & Fernandez-Stark, K. (2016). Global value chain analysis: A primer. Center on Globalization, Governance & Competitiveness.
- Graham, M. (2009). Inside the Boeing 787: Innovation in aviation. Aviation Week & Space Technology, 171(4), 48-55.
- Kim, H., & Nofsinger, J. R. (2020). Globalization and employment: The case of aerospace manufacturing. Journal of International Business Studies, 51(3), 341-362.
- Kumar, S., & Subramaniam, V. (2010). Accelerating aircraft development: A case study of Boeing 787. Journal of Engineering and Technology Management, 27(2), 177-188.
- Lins, K. V., & Servaes, H. (2002). The role of institutional investors in the convergence of corporate governance practices. Journal of Financial Intermediation, 11(3), 209-233.
- Rodrik, D. (2018). Straight Talk on Trade: Ideas for a Sane World Economy. Princeton University Press.