Persuasive Speech Health Research Paper Presentation Purpose

Persuasive Speech Health Research Paper Presentationpurposethe Purpo

The purpose of this assignment is to research, prepare, and deliver a persuasive speech advocating for a specific disease to be the focus of a national health campaign by the CDC. The speech should motivate the audience to support the focus on this disease and adopt recommended behaviors to prevent it. The presentation must include an introduction with an attention-getter, thesis statement, relevance to the audience, credibility statement, and a preview of main points. The body should provide compelling reasons why this disease warrants attention, highlight solutions such as media campaigns and behavioral recommendations, describe the targeted audience, and suggest an applicable communication theory guiding the campaign development. The conclusion should restate the thesis and main points with a memorable closing statement. A formal outline with complete sentences and appropriate labeling for each portion of the speech must be submitted. At least three credible sources are required, cited in APA style both in the outline and verbally. Visual aids are also required, with PowerPoint slides including the presentation title, the speaker's name, and a reference slide. The speech should last between 5 to 7 minutes, delivered extemporaneously. Additionally, a reference list should be included at the end, formatted in APA style. Construction of the speech should be time-managed and engaging, avoiding reading directly from a script to enhance delivery quality.

Paper For Above instruction

In considering the development of a persuasive speech aimed at advocating for a specific disease to be the focus of the CDC’s next health campaign, it is crucial to integrate research, strategic communication, and audience analysis. This approach ensures the message resonates effectively with the audience and motivates behavioral change, ultimately contributing to public health improvements.

Introduction: The speech begins with an attention-getting statement highlighting the severity and prevalence of the disease. For instance, if advocating for diabetes awareness, a startling statistic such as “Over 34 million Americans have diabetes, and many are unaware they are at risk” can immediately capture interest. This fact underscores the importance of the issue and draws the audience’s attention. The thesis statement succinctly states the purpose: “Today, I will present reasons why diabetes should be the focus of the CDC’s upcoming health media campaign to help prevent and manage this widespread disease.” An explanation of why this topic is relevant to the audience follows—perhaps emphasizing the personal or community impact, such as rising healthcare costs, or the personal risk factors affecting their age or ethnic group. A credibility statement would establish the speaker’s authority through relevant background knowledge or experience, such as academic training, research experience, or professional involvement with public health initiatives. Finally, an outline of the main points guides the audience through what to expect: the epidemiology of diabetes, effective solutions, and targeted communication strategies.

Body: The body provides compelling reasons why focusing on diabetes is vital. For example, statistics reveal the disease’s massive scope: “The CDC estimates that 86 million Americans have pre-diabetes, putting them at high risk for developing type 2 diabetes" (CDC, 2015). Highlighting the preventability through lifestyle modifications, such as diet and exercise, demonstrates a solution; exercise, in particular, is emphasized for its ability to regulate blood glucose levels (American Diabetes Association, 2015). An effective media campaign broadens the reach of health promotion efforts by utilizing mass communication channels to influence public attitudes and behaviors at a large scale. The rationale is that visuals, messages, and storylines in a video campaign can motivate viewers to adopt healthier habits. Therefore, the campaign should focus on promoting dietary awareness and physical activity, emphasizing success stories and practical tips.

The targeted audience analysis is vital. For example, the campaign could primarily aim at middle-aged adults, especially those in high-risk ethnic groups such as African Americans, Hispanics, or Native Americans, who statistically face higher diabetes rates. This choice stems from epidemiological data indicating disproportionate prevalence, and because early intervention in these groups can significantly reduce disease progression. Additionally, the campaign might target pregnant women to prevent gestational diabetes or teenagers to instill healthy habits early.

In selecting a communication theory, the Health Belief Model (HBM) offers valuable guidance. The HBM emphasizes perceived susceptibility, severity, benefits, and barriers related to health behaviors (Rosenstock, 1974). By designing messages that increase perceived risk and benefits of healthy behaviors while minimizing barriers, the campaign can effectively motivate changes. For instance, a video could depict relatable stories of individuals at risk and demonstrate simple, attainable lifestyle changes, reinforcing the importance and feasibility of adopting healthier habits. Visual storytelling makes abstract health risks tangible, fostering emotional engagement and motivation.

Conclusion: To recap, the speech advocates for making diabetes the focus of the CDC’s next health campaign based on its widespread impact and preventability through behavior change. Highlighting statistical evidence, the effectiveness of media campaigns, and a targeted, theory-driven approach can persuade stakeholders of the campaign’s potential success. The closing statement emphasizes that by uniting research, strategic messaging, and audience-specific tactics, the CDC can make significant strides in reducing diabetes prevalence and improving public health outcomes.

References

  • American Diabetes Association. (2015). Standards of medical care in diabetes—2015. Diabetes Care, 38(Supplement 1), S1-S94.
  • Centers for Disease Control and Prevention (CDC). (2015). National Diabetes Statistics Report, 2015. U.S. Department of Health and Human Services.
  • Rosenstock, I. M. (1974). Historical origins of the Health Belief Model. Health Education Monographs, 2(4), 328-335.
  • Floyd, K. (2014). Communication Matters: A Multidisciplinary Approach. Routledge.
  • American Psychological Association. (2017). Publication manual of the American Psychological Association (7th ed.).
  • Noar, S. M., & Zimmerman, R. S. (2005). Health Behavior Theory and cumulative knowledge regarding health behaviors: Are we moving in the right direction? Health Education Research, 20(3), 275-290.
  • Glanz, K., Rimer, B. K., & Viswanath, K. (Eds.). (2015). Health behavior and health education: Theory, research, and practice. Jossey-Bass.
  • Witte, K., & Allen, M. (2000). A meta-analysis of fear appeals: Implications for effective public health campaigns. Health Education & Behavior, 27(5), 591-615.
  • Lewis, L. K. (2002). Social cognitive theory of mass communication. In J. Bryant & D. Zillmann (Eds.), Media effects: Advances in theory and research (pp. 105-135). Lawrence Erlbaum Associates.
  • Bandura, A. (2004). Health promotion by social cognitive means. Health Education & Behavior, 31(2), 143-164.