Question 1: The Need To Understand Different Consumer Taste
Question 1the Need To Understand The Different Consumer Tastes In Segm
Question 1 The need to understand the different consumer tastes in segmented regional markets and respond to different national standards and regulations imposed by autonomous governments and agencies is termed: National responsiveness. Quality administration. Strategic quality. Global integration.
Question 2 A strategic formulation and implementation utilizing strategies of total quality management to meet or exceed customers' expectations and continuously improve products and services is called? An economic strategy. A tactical imperative. A political imperative. A quality imperative.
Question 3 Strategic Management is? A method to handle tactical issues within the larger community. A process to determine the organizations mission, objectives, and goals. The process of managing an organization to meet its mission and objectives while meeting some goals within the community. The process of determining an organization's basic mission and long-term objectives, then implementing a plan of action for attaining these goals.
Question 4 When you have high National responsiveness and high Global Integration, it is called? Global strategy. International strategy. Transnational strategy. Strategic economics.
Question 5 A worldwide strategy based on cost leadership, differentiation, and segmentation is called? Worldwide economic systems. Keynesian economics. Economic strategy. Economic imperative.
Question 6 In a Matrix Structure, the Decision-Making Control is: Balanced between the global area and product units. Centralized at the product-division headquarters level Autonomous. Centralized in the key network nodes with all other decisions being autonomous.
Question 7 An agreement that allows one party to use an industrial property right in exchange for payment to the owning party is called? An alliance. A license. A joint venture. A quick legal agreement to work in another country.
Question 8 Which organizations have the highest pressure for global integration and the highest pressure for local responsiveness: Telecommunications and Aerospace. Cement and construction. Packaged goods and synthetic fibers. Grocery stores and discount stores like Walmart.
Question 9 When discussing the organizational characteristics of MNCs, there are internal versus external networks. When the managerial dimension has an Emphasis on People, the internal network is __________ while the External Network is __________? (Fill in the Blanks using the multiple choice answers below) Clear; more. Cooperative; competitive. Less; more. Clear, ambiguous.
Question 10 Exporting and importing can provide easy access to overseas markets; however, this strategy is? Transitional in nature. A strategic method to gain market share. A tactical method to gain supplies and a workforce at a lower cost. A quick way to enter a market and gain low cost products.
Question 11 In what way do the concepts of formalization, specialization, and centralization have an impact on MNC organization structures? In your answer, use a well-known firm such as IBM or Ford to illustrate the practical expressions of these three characteristics. Your response should be at least 200 words in length.
Question 12 Some international management experts contend that globalization and national responsiveness are diametrically opposed forces, and that to accommodate one, a multinational must relax its efforts in the other. In what way is this an accurate statement? In what way is it incomplete or inaccurate? Your response should be at least 200 words in length.
Paper For Above instruction
Understanding the diverse consumer tastes within segmented regional markets, along with responding to varying national standards and regulations, is crucial for multinational corporations aiming to succeed globally. The concept of "National responsiveness" encapsulates this necessity, emphasizing the importance of adapting products and strategies to the unique demands of each market while adhering to autonomous government regulations. This responsiveness ensures that firms remain compliant, culturally relevant, and competitive in various regional contexts (Sousa & Voss, 2008).
Strategic formulation leveraging total quality management (TQM) plays a vital role in meeting or exceeding customer expectations. TQM promotes a culture of continuous improvement, emphasizing customer-focused processes, employee involvement, and systematic problem-solving. Implementing TQM strategies allows organizations to enhance product and service quality, ultimately leading to greater customer satisfaction and competitive advantage (Oakland, 2014). For example, firms like Toyota have seamlessly integrated TQM principles, resulting in highly efficient manufacturing processes and superior quality standards that meet global customer expectations.
Strategic management involves a comprehensive process where organizations define their mission, set objectives, and develop plans to fulfill their long-term goals. It requires analyzing internal resources and external environments, enabling firms to position themselves advantageously in the marketplace. Effective strategic management aligns resources and capabilities with market demands, fostering sustainable growth (Porter, 1996). A well-formulated strategy guides decision-making and resource allocation, ensuring that organizational efforts are coherent and directed toward achieving strategic objectives.
When an organization exhibits high levels of both national responsiveness and global integration, it is typically adopting a transnational strategy. This approach balances the need to adapt to local market conditions with the desire to leverage global efficiencies and innovations. Transnational strategies aim to optimize local responsiveness while maintaining global coordination, enabling firms to compete effectively across diverse markets (Bartlett & Ghoshal, 1989).
A worldwide strategy rooted in cost leadership, differentiation, and market segmentation is often described as an economic strategy. This approach emphasizes achieving competitive advantage through economies of scale, unique product offerings, and targeted customer segments. Companies like Apple and Samsung exemplify such strategies, implementing differentiated products and segmented marketing to capture global markets and sustain profitability (Hill, 2014).
In a matrix organizational structure, decision-making control is typically balanced between global area managers and product division heads. This dual authority facilitates coordination across different regions and product lines, allowing organizations to react swiftly to regional market demands while maintaining product consistency (Davis & Lawrence, 1977). Such a structure supports complex international operations by integrating regional responsiveness with global strategic direction.
An industrial property rights license grants one party the legal rights to use an invention or brand owned by another, usually in exchange for royalty payments. This contractual agreement allows companies to expand their technological or brand reach with minimal direct investments, facilitating faster entry into new markets. Licensing is a strategic tool that mitigates investment risks while capitalizing on proprietary innovations (Teece, 1986).
Organizations such as telecommunications and aerospace companies face the highest combined pressures for global integration and local responsiveness. These industries require highly standardized processes and technologies to ensure interoperability and safety, yet they must also adapt to local regulatory standards and customer preferences (Prahalad & Doz, 1987). This dual pressure compels firms to develop flexible yet consistent global strategies.
Within multinational corporations (MNCs), the internal network emphasizing people contrasts with the external network characterized by competition. When managerial focus is on internal development and employee engagement, internal networks are "clear" and "more," fostering collaboration and alignment. Conversely, external networks tend to be "less" collaborative and "more" competitive, driven by market forces and external stakeholder interests (Ghemawat, 2007).
Exporting and importing offer straightforward entry points into international markets, providing quick access without substantial investments. However, this approach is inherently transitional, serving as an initial method for market exploration and supply chain cost reduction. It lacks the long-term integration benefits of wholly owned subsidiaries or joint ventures but is effective for testing markets or securing lower-cost inputs (Root, 1994).
The formalization, specialization, and centralization characteristics play decisive roles in shaping MNC organizational structures. Formalization refers to documented procedures and standards, ensuring consistency and quality. Companies like Ford, for instance, adopted formalized production processes during the assembly line era, streamlining operations. Specialization divides tasks into specific roles, increasing efficiency—IBM's division of labor in its early mainframe production exemplifies this. Centralization involves decision-making authority concentrated at headquarters, which fosters uniform strategies and policies across subsidiaries (Weber, 1947).
Globalization and national responsiveness are often viewed as opposing forces: globalization pushes for standardization and uniformity, while responsiveness demands adaptation to local needs. However, this perspective oversimplifies the complexity of multinational management. Many firms successfully integrate both by adopting flexible strategies—standardizing core processes while customizing elements to local contexts (Cavusgil et al., 2014). This integrated approach enhances competitiveness and responsiveness simultaneously, challenging the notion that these forces are inherently conflicting.
References
- Bartlett, C. A., & Ghoshal, S. (1989). Managing Across Borders: The Transnational Solution. Harvard Business School Press.
- Cavusgil, S. T., Knight, G., Riesenberger, J. R., Rammal, H. G., & Rose, E. L. (2014). International Business. Pearson.
- Davis, S. M., & Lawrence, P. R. (1977). Matrix. Addison Wesley.
- Ghemawat, P. (2007). Redefining Global Strategy: Crossing Borders in a World Where Differences Still Matter. Harvard Business Review Press.
- Hill, C. W. (2014). Strategic Management: Theory: An Integrated Approach. Cengage Learning.
- Oakland, J. S. (2014). Total Quality Management and Business Excellence. Routledge.
- Porter, M. E. (1996). What is Strategy? Harvard Business Review, 74(6), 61-78.
- Prahalad, C. K., & Doz, Y. L. (1987). The Multinational Mission: Balancing Local Demands and Global Vision. Free Press.
- Root, F. R. (1994). Entry Strategies for International Markets. Lexington Books.
- Teece, D. J. (1986). Profiting from Technological Innovation: Implications for Integration, Collaboration, Licensing and Public Policy. Research Policy, 15(6), 285-305.