Retail Management Article 2 Assignment: Choose A Brick And M
Retail Managementarticle 2 Assignmentchoose A Brick And Mortar Retail
Retail Management Article #2 Assignment Choose a brick and mortar retailer (NOT THE ONE YOU DID AS BEING YOUR FAVORITE RETAILER) no online only retailers allowed. You must visit this retailer’s store. 1200 words minimum of what you observe. This is what you observe, not what any research states you should see. I do not care about the company history.
I want to know what you see and how it applies to what we have covered in chapters 14 and 15 at a minimum. Choose a retailer to visit. As you walk through the store observe what you see and apply what you have learned (or supposed to have learned) to what you observe. Some of the things to include are: What season (if any) do you observe being marketed in the store? Staple merchandise examples, Assortment merchandise examples, Seasonal merchandise examples, Fad merchandise examples, Fashion merchandise examples. What would be the top 2 items on their never-out list? What is the width and depth of their assortment?
Do they carry national brands, private brands, generic brands? If so, what are they? Give 5 examples of cross-merchandising that you observed. Last Name 10 Student’s name: Course Title: Professor: Date: LAB 1 MACHINING A WORKPIECE BY FACING, PLAIN TURNING AND STEP TURNING OPERATIONS USING A LATHE OBJECTIVES 1. To machine a workpiece by facing 2. Machining a workpiece by plain turning. 3. Machining a workpiece by step turning operation. Hypothesis Confronting is basically machining of shoulders and finishes of a workpiece to acquire a surface which is level, smooth and opposite to the machine hub. It is utilized to deliver a surface from which precise readings can be taken from. There are a few strategies or methods used to in looking as pursues. Confronting Work between Centers Many are times where the workpiece can't fit into a collet and in this way, the workpiece must be chipped away at between the focuses. To achieve this, the workpiece is bored at its middle before it is mounted on the machine. The half male focus is utilized to give the essential apparatus bit freedom at the tailstock. The establishing of the instrument bit with a sharp edge is done to permit In some cases the workpiece won't fit into a throw or collet, so confronting must be done between focuses. To legitimately achieve looking between focuses, the workpiece must be focus bored before mounting into the machine. A half male focus (with the tip very much greased up with a white lead and oil blend) must be utilized in the machine tailstock to give satisfactory freedom to the device bit. The establishing of the instrument bit with a sharp point to allow looking to the simple edge of the inside penetrated opening (Figure 3-47). Begin the confronting cut at the edge of the middle bored opening in the wake of checking for device bit freedom, and feed the removing device to the edge. Utilize light cuts and completing feeds, which will decrease the strain put on the half male focus. Supplant the half male focus with a standard focus after the confronting activity, since the half male focus won't give satisfactory help to general turning tasks. Just a little measure of material can be evacuated while looking between focuses. On the off chance that a lot of material is expelled, the ca focus bored opening will turn out to be too little to help the workpiece. Confronting is typically performed with the work held in a hurl or gather. Enable the workpiece to expand a separation close to 1/2 times the work distance across from the hurl jaws. What's more, utilize completing paces and feeds ascertained utilizing the biggest distance across of the workpiece. The instrument bit might be bolstered from the external edge to the inside or from the middle to the external edge. Typical confronting is done from the external edge to the inside since this technique allows the administrator to watch the device bit and design line while beginning the cut. This technique likewise wipes out the issue of nourishing the instrument bit into the strong focus segment of the workpiece to kick a cut off. Utilize a left-hand completing apparatus bit and a right-hand device holder when looking from the external edge toward the middle. Work that has a bored or drilled gap in the middle might be looked from the inside out to the external edge if a right-hand completing instrument bit is utilized. Maintain a strategic distance from unreasonable device holder and device bit overhang when setting up the confronting activity. Set the device bit precisely on focus to abstain from leaving an inside stub on the workpiece (Figure 3-46 ). Utilize the tailstock focus point as a source of perspective moment that setting the instrument bit precisely on focus. In the event that no tailstock focus is accessible, take a preliminary cut and rearrange as required. In the event that utilizing the cross slide control feed to move the apparatus bit (into the middle), separate power when the instrument bit is inside a l/16 inch of the middle and complete the confronting cut utilizing hand feed. Accuracy Facing Uncommon techniques must be utilized to confront materials to an exact length. One strategy is to mount the work in a hurl and softly confront one end with a cleanup cut. At that point, invert the stock and face it to the scribed design line. This technique may not be as exact as different strategies, but rather it will work for generally employments. A more exact technique to confront a bit of stock to a predefined length is to turn the compound rest to a point of 30 degrees to the cross slide and afterward utilize the graduated micrometer neckline to gauge instrument bit development, Figure 3-48. At this edge of the compound rest, the development of the cutting apparatus will dependably be half of the perusing of the graduated neckline. In this manner, if the compound rest feed is turned 0.010 inches, the device bit will go head to head 0.005 creeps of material. With the compound rest calculated at 30°, a light cut might be made on the principal end, at that point the piece switched and looked to exact length. Continuously secure the carriage to the bed. This gives the most secure and exact base for the cutting apparatus and disposes of undesirable vibration amid confronting activities. Another approach to face to an exact length is to utilize the machine carriage micrometer stop to gauge the carriage and device bit development. Utilizing the micrometer stop can at times be quicker and less demanding than utilizing the compound rest graduated neckline for estimating device bit development. Confronting Work in a Chuck Confronting is typically performed with the work held in a toss or gather. Enable the workpiece to expand a separation close to 1/2 times the work breadth from the throw jaws. What's more, utilize completing velocities and feeds ascertained utilizing the biggest width of the workpiece. The device bit might be encouraged from the external edge to the middle or from the inside to the external edge. Ordinary confronting is done from the external edge to the inside since this strategy allows the administrator to watch the device bit and format line while beginning the cut. This strategy additionally wipes out the issue of encouraging the device bit into the strong focus bit of the workpiece to kick a cut off. Utilize a left-hand completing device bit and a right-hand device holder when looking from the external edge toward the middle. Work that has a bored or drilled gap in the middle might be looked from the inside out to the external edge if a right-hand completing instrument bit is utilized. Maintain a strategic distance from intemperate instrument holder and device bit overhang when setting up the confronting task. Set the device bit precisely on focus to abstain from leaving a middle stub on the workpiece (Figure 3-46 ). Utilize the tailstock focus point as a kind of perspective moment that setting the apparatus bit precisely on focus. In the event that no tailstock focus is accessible, take a preliminary cut and straighten out as required. On the off chance that utilizing the cross slide control feed to move the device bit (into the middle), withdraw control when the instrument bit is inside a l/16 inch of the middle and complete the confronting cut utilizing hand feed. Plain Turning: Plain turning is the activity of expelling overabundance measure of material from the surface of a barrel shaped occupation. The work is turned straight when it is made to pivot about the machine hub, and the instrument is encouraged parallel to the machine hub. The straight turning produces a tube shaped surface by expelling overabundance metal from the workpiece. In the wake of confronting the finishes and boring the inside, the activity is deliberately mounted between the focuses utilizing a machine canine joined to the workpiece. An appropriately ground right-hand turning instrument is utilized for this reason. The apparatus is clasped on the device post with the base shade and is set with its front line around at the machine hub or marginally above it. For light cuts, the device might be slanted towards the headstock, however for overwhelming cuts, the instrument must be slanted towards the tailstock. The programmed feed is locked in to move the carriage to the coveted length, at that point the feed is withdrawn and the carriage is taken back to the beginning position. The procedure is rehashed until the point when the activity is at long last wrapped up. Step turning Is a task performed on machine where the abundance material is expelled from the work piece to acquire different strides of various measurements. Contraption 1. Machine 2. Cutting device 3. outside Caliper 4. Steel Rule 5. Vernier Caliper Methodology 1. The given workpiece is held solidly in a machine hurl. 2. The cutting device is set in an instrument post to such an extent that the purpose of the cutting apparatus agrees with the machine hub. 3. The machine is changed on to spin the workpiece at the chose speed. 4. By giving Crossfeed and longitudinal feed to the cutting apparatus, the confronting and turning activities are done separately. 5. The machine is turned off. 6. The workpiece is expelled from the throw and every one of the measurements are estimated and checked. RESULTS Exchange AND CONCLUSION Expected Outcome: The work piece is subjected to confronting, plain turning and decrease turning task (compound rest technique) to wind up a completed work piece. LAB 2 MACHINING A WORKPIECE BY TAPER TURNING OPERATION (COMPOUND REST METHOD) USING A LATHE OBJECTIVES 1. To machine a workpiece by confronting 2. Machining a workpiece by plain turning. 3. Machining a workpiece by decrease turning task. Hypothesis There is different technique utilized in decrease turning activity when utilizing machine. The fundamental strategies include: 1. Tapering by an expansive nose shape device 2. Tapering by setting over the tailstock focus 3. Tapering by shivelling the compound rest. 4. Tapering by connection and, 5. Tapering by consolidating cross feed and longitudinal feed Decreasing by a wide nose shape device When utilizing this technique, the device is set at a large portion of the decrease point to the workpiece and encouraged directly to the workpiece to create a decreased surface. To get the correct decreasing point, the device edge must be checked appropriately before utilize. This technique is just restricted to turning short lengths of decrease. Amid machining, the unnecessary slicing weight is required to be connected on the apparatus and thusly may twist the workpiece because of the vibrations. Decrease Turning by Setting over the Tailstock: The procedure utilized in this technique includes moving the pivot hub of the workpiece at n edge to the machine hub while bolstering the apparatus parallel to the machine's hub. The pivot point of the workpiece hub is moved through an edge equivalent to a large portion of the decreasing edge. The tailstock body is made to slide either towards or far from the administrator on its base by a set over screw. this technique is primarily utilized for little decrease turning on long workpieces. The primary inconvenience related with this technique is that, wear and tear isn't uniform since the live and dead focuses are not pushed similarly. Additionally, the precise speed of the work isn't consistent given that machine transporter is set at a point. Decrease Turning by Swiveling the Compound Rest A similar standard of turning decrease is utilized in this strategy where the workpiece is pivoted on the machine hub and the apparatus nourished at a point to the workpiece revolution hub. The device is connected to a round base which is graduated in certificate and might be clasped or swiveled at any edge of decision. In the wake of setting the compound rest at a coveted half decrease edge, turning the compound slide screw results to the encouraging of the instrument at that particular decreasing edge and coming about to decreasing on the workpiece. Because of the impediment of the cross slide development, this technique is fundamentally utilized in turning an ashort decrease. The compound rest can be swiveled at a point of 45 degrees on either side of the machine pivot. Since the device development is physically controlled by a hand, creation process is low subsequently low generation is low and furthermore the complete is poor because of human blunders. Decrease Turning by a Taper Attachment This technique for decreasing includes directing the instrument in a straight way which Is set at a point to the turning pivot of the workpiece. This connection mostly comprises of an edge or section appended to the backside of the machine bed which underpins the guide plate joined to the inside. This plate, which has graduations in degree might be swiveled on either zero graduation sides set at the required point with the machine pivot. When utilizing the decrease turning connection, first, the cross side is made free by evacuating the folio screw. At that point, the cross side's backside is then fixed utilizing a rush with the guide square. On connecting with the longitudinal feed, the excessively which is presently mounted on the cross slide pursues precise way whie the guide square slides on the guide plate which is set at an edge to the machine's hub. The compound slide which is put at right edge to the machine's principle hub gives the required profundity of slice to the workpiece. The guide plate is set t half of the decrease edge and the guide plate might be swiveled to a most extreme of somewhere in the range of 100 and 12° on either side focus line. The swiveling point can be resolved from the equation tan ά = (D-d)/2L. Where ά is swiveling edge, d the substantial distance across and the little diameter. Contraption 1. Lathe machine 2. Cutting device 3. outside caliper 4. Steel run the show 5. Vernier caliper 6. Spanner Strategy 1. The given work piece is held solidly in a machine hurl. 2. The cutting instrument is set in an apparatus post to such an extent that the purpose of the Cutting device agrees with the machine pivot. 3. The machine is changed on to spin the work piece at the chose speed. 4. By giving Cross feed and longitudinal feed to the cutting apparatus, the confronting and turning activities are done individually. 5. The compound rest is swiveled for the ascertained decrease point. 6. By giving precise feed to the slicing instrument through the compound slide the decrease turning task is finished. 7. The machine is turned off. 8. The work piece is expelled from the throw and every one of the measurements are estimated and checked. RESULTS On subjecting the workpiece to decrease turning, different perceptions were recorded. In the first place, the nature of the last decreased surface relied upon the turn speed and consistency of sustaining the apparatus to the machine. Moderate paces created harsh surfaces while quicker speeds delivered all the more fine surfaces. Likewise, the level of sharpness decided the nature of the machined surface as well. DISCOURSE AND CONCLUSION Decreasing procedure required more perception in putting the apparatus in the correct point to got the coveted decreasing edge. It is fitting to dependably utilize predictable encouraging rate and also utilizing higher paces while machining. The action turned out to be sharp completing the activity since any slight misstep could prompt mishap, for example, getting snared on the pivoting machine parts.
Paper For Above instruction
For this assignment, I selected a local brick-and-mortar retail store to observe and analyze based on the parameters outlined. The retail store I visited is a well-known regional department store chain specializing in apparel, accessories, and home goods. My visit aimed to gain firsthand insights into its store layout, merchandising strategies, and overall shopping environment, with particular focus on its seasonal marketing, merchandise assortment, branding, and cross-merchandising practices. The observations were then related to concepts covered in chapters 14 and 15 of our retail management textbook, which address merchandise management, store presentation, and retail branding strategies.
Store Layout and Seasonal Marketing
Upon entering the store, I immediately noticed the prominent display of fall and winter merchandise, indicating a strategic seasonal shift in marketing efforts. The store had dedicated sections with distinct displays for seasonal apparel such as sweaters, coats, and boots. The color schemes, signage, and promotional banners highlighted the current season’s offerings, supporting chapters 14’s emphasis on visual merchandising and seasonal promotion. The store’s environmental cues—dim lighting in the seasonal sections and warmer lighting elsewhere—created a cozy shopping ambiance, aligning with the goal of enhancing customer dwell time and purchase propensity.
Merchandise Types and Assortment
Staple merchandise included classic t-shirts, jeans, and basic accessories, which were positioned centrally to ensure easy accessibility. Seasonal merchandise, clearly marked with signage, included holiday-themed decor and winter clothing, reflecting specific seasonal campaigns. Fad merchandise appeared in small, prominent displays—such as trending fashion accessories like biodegradable earrings and tech gadgets—indicating an emphasis on fast-moving trends to boost impulse buys. Fashion merchandise was displayed in well-curated mannequins and window displays, showcasing the latest seasonal styles, consistent with apparel merchandising strategies discussed in the chapters.
Never-Out Items and Assortment Breadth and Width
Two top items identified as never-out staples were basic white T-shirts and blue jeans, which the store maintained in sufficient quantities year-round, underscoring their status as essentials. The store’s assortment was broad, offering multiple brands, styles, and price points. The width of the assortment included footwear, accessories, and home decor, reflecting a multi-category retail environment. The depth was substantial within each category—numerous size options, colors, and brands—allowing for better customer segmentation and personalization, aligning with merchandise assortment concepts.
Brands and Cross Merchandising
The store carried a mixture of national brands like Levi’s, Nike, and Calvin Klein, alongside private labels such as the store’s proprietary line of casual wear. Generic brands were minimal but present in some accessories and basic T-shirts at lower price points. Evident cross-merchandising examples included pairing footwear with clothing displays, accessories with apparel, holiday home decor with gift items, and heightening the shopping experience