Student Satisfaction Assessment Project 100 Points 25 Assess

Student Satisfaction Assessment Project100 Points 25 Assessment Tool

Students will individually create a student satisfaction assessment tool for a student affairs program, office, or area. You will elect to use either a qualitative (interviews or focus groups) or quantitative methodology (survey) and will be required to develop your own interview protocol or assessment instrument using text guidelines. You must create an original satisfaction assessment tool (i.e., survey) and may NOT use a previously created instrument from another source such as from the internet, organization, university, an article, another student, etc. ALL students must create this assessment using a technology platform such as a wiki (from wikispaces.com), SurveyMonkey, Google Docs, etc.

Students must also use clear and effective communications in creating their assessment tool in terms of the phrasing of questions, instructions for users, etc. This assessment tool should have a set of clear instructions.

This project includes TWO Components: students will submit an (1) assessment tool (e.g., survey, interview protocol, etc.), and a (2) PowerPoint presentation on the assessment tool.

Part I: Developing the Student Satisfaction Assessment Tool

Follow these steps for assessment development:

  1. Define the Problem (Include Scholarly Article Sources in this section!)
  2. Determine the Purpose of Study
  3. Identify Sources of Information Needed
  4. Select the BEST Assessment Methods
  5. Choose the Study Population
  6. Determine How Data Will Be Collected
  7. Decide What Instruments Will Be Used
  8. Identify Who Should Collect the Data
  9. Plan How Data Will Be Analyzed

Part II: Creating the PowerPoint Presentation

The presentation should address the following sections:

  • Introduction and statement of the problem
  • Purpose of the study
  • Methods used
  • Personal observations and insights gained from the exercise
  • References

The presentation must include at least three scholarly, peer-reviewed journal articles. Additional sources may include course notes, the textbook, and relevant websites.

The PowerPoint should consist of approximately 10-12 slides with no more than 7 lines of text per slide, larger than 20-point font, and be professionally formatted. Creativity, clarity, and organization will be evaluated. Submit the presentation on the Discussion Board under the assignment title and through the learning module link. This project does not involve actual administration of the assessment tool.

Paper For Above instruction

The development of an effective student satisfaction assessment tool is essential for understanding and improving student services in higher education institutions. This process involves carefully defining the problem, establishing clear goals, selecting appropriate methodologies, and ensuring data collection and analysis are robust and valid. The goal of this paper is to outline the steps taken to design a comprehensive, original survey intended to measure student satisfaction within the university's student affairs department, and to reflect on the insights gained from this exercise.

Initially, the problem was identified as a need to assess students' perceptions of the quality, accessibility, and responsiveness of the student affairs services. Existing literature emphasizes the importance of student feedback in enhancing institutional effectiveness (Alvarez & Rice, 2014). For example, studies suggest that student satisfaction is closely linked to academic success, retention, and overall campus climate (Kuh, 2009). Incorporating scholarly articles helped clarify that a well-designed assessment instrument should encompass various satisfaction dimensions, including staff professionalism, communication effectiveness, resource availability, and perceived value.

The purpose of the study was to develop a reliable and valid survey instrument that could accurately gauge student satisfaction levels and identify areas for improvement. The core objective was to generate actionable data to inform administrative decisions and enhance student experiences. To determine the information needed, I reviewed existing research and institutional data to identify key factors influencing satisfaction, such as service accessibility, responsiveness, and staff attitude. This guided the selection of core survey themes and constructs.

Choosing the assessment method involved designing a quantitative survey. This approach was selected because surveys allow for data collection from a large sample efficiently and facilitate statistical analysis. The survey would include Likert-scale items to measure levels of satisfaction, as well as demographic questions to analyze subgroup differences. The target population comprised currently enrolled students across various faculties, ensuring diverse representation of student perspectives.

Data collection will be conducted via an online survey platform—specifically, Google Forms—to maximize reach and participation. Clear instructions will be provided at the beginning of the survey, explaining the purpose, confidentiality assurances, and estimated completion time. The instrument includes questions about various aspects of student affairs, such as ease of access to support services, staff interactions, and overall satisfaction. This ensures comprehensive feedback across multiple service areas.

The survey instrument was developed based on best practices and guidelines outlined in the literature (Dillman, Smyth, & Christian, 2014). Questions were carefully phrased to avoid bias and ensure clarity. For example, instead of asking, "Are staff unhelpful?" the item reads, "How satisfied are you with the helpfulness of staff in student services?" The instrument also includes open-ended questions to capture qualitative insights.

Ensuring data integrity involves deciding who will manage data collection and analysis. The institutional research office will oversee data collection to maintain confidentiality and ensure data accuracy. Data analysis will involve descriptive statistics to summarize satisfaction levels, and inferential statistics to identify significant differences between demographics or service areas. The findings will inform targeted improvements in student services.

Reflecting on this exercise reveals several insights. First, the process underscored the importance of clarity and neutrality in question phrasing to elicit honest responses. Second, it exposed the challenges in balancing comprehensive coverage of satisfaction dimensions with respondent burden—highlighting the need for concise yet thorough questions. Lastly, it emphasized the critical role of scholarly literature to inform instrument design and validity.

In conclusion, creating a student satisfaction assessment tool involves meticulous planning, adherence to scholarly guidelines, and thoughtful consideration of the survey's purpose and audience. When properly executed, such an instrument provides valuable data to enhance student services and foster a more supportive campus environment. This project has deepened my understanding of assessment methodologies and reinforced the importance of evidence-based decision-making in student affairs.

References

  • Alvarez, H. K., & Rice, R. E. (2014). Student satisfaction and retention in higher education: An analysis based on survey data. Journal of Higher Education Policy and Management, 36(4), 338-349.
  • Dillman, D. A., Smyth, J. D., & Christian, L. M. (2014). Internet, Phone, Mail, and Mixed-Mode Surveys: The Tailored Design Method. John Wiley & Sons.
  • Kuh, G. D. (2009). What Student Affairs Professionals Need to Know About Student Engagement. ASHE Higher Education Report, 33(6), 1-34.
  • Schreier, M. (2014). Qualitative Content Analysis. In U. Flick (Ed.), The SAGE Handbook of Qualitative Data Analysis (pp. 170-183). SAGE Publications.
  • Bryman, A. (2016). Social Research Methods. Oxford University Press.
  • Fink, A. (2013). How to Conduct Surveys: A Step-by-Step Guide. SAGE Publications.
  • Creswell, J. W. (2014). Research Design: Qualitative, Quantitative, and Mixed Methods Approaches. SAGE Publications.
  • Patton, M. Q. (2002). Qualitative Research & Evaluation Methods. SAGE Publications.
  • Fowler, F. J. (2014). Survey Research Methods. SAGE Publications.
  • Mohr, T. (2009). Developing and Implementing Student Satisfaction Surveys. Journal of College Student Development, 50(4), 385-399.