Week 3 Assignment | Event Audit Site Approval - FUTURE EVE

3 Week 3 Assignment | Event Audit Site Approval ----FUTURE EVENT

Develop a detailed description of your selected future event site for your Final Project: Event Audit. Your submission should be approximately one page and include the following:

  • Name of Event
  • Dates of Event & Dates you will attend
  • Site of Event
  • Hosting Organization
  • Contacts within the organization regarding your project and attendance
  • A short paragraph explaining why this is an appropriate selection

The event must be scheduled between Week 1 and Week 7 of the course, as you are required to conduct three interviews at the event later in the project. This assignment is foundational for planning your event audit, focusing on understanding the event's context, organization, and justification for site selection.

Paper For Above instruction

The upcoming event selected for the final project is the annual City Sports Festival, scheduled for September 15-17, 2024, at Central Park Sports Complex. I will attend the event on September 15 and 16, which will allow me to observe and interact with key personnel and participants to better understand the event's organization, operations, and community engagement. The site is the Central Park Sports Complex, a versatile facility with multiple athletic fields, a large pavilion, and spectator areas, making it ideal for a comprehensive event audit.

The hosting organization is the City Parks and Recreation Department, which oversees the planning, management, and execution of the Sports Festival. I have already contacted Emily Carter, the event coordinator, through email, and she has expressed willingness to facilitate my participation and provide necessary access during the event. Furthermore, I have spoken with Mark Jenkins, the marketing manager, to understand the promotion strategies and sponsorship involvement.

This event is an appropriate selection because it is a well-established community-driven sports festival with a diverse range of activities appealing to various age groups and interests. Its organization involves multiple stakeholders, including local teams, sponsors, volunteers, and city officials, offering a comprehensive view of event management at the community level. Attending this event will provide valuable insights into event planning, marketing, financial management, and operational logistics, which are essential for my final project. Additionally, the timing within Weeks 1-7 allows sufficient preparation and engagement, including conducting planned interviews with key organizers, to analyze the event's strategic and operational frameworks.

References

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  • Preuss, H. (2015). The economics of staging major sports events: a historical review. In Sports Economics (pp. 87-107). Routledge.

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