With The Explosion Of Users On Social Media Sites Businesses

With The Explosion Of Users On Social Media Sites Businesses Need

With the explosion of users on social media sites, businesses need to establish their presence on social media sites. Just search for “Vans” or “Starbucks” on Facebook for examples of company sites. To manage their interaction with customers (and fans), companies need to hire social media managers. Using a job site such as Monster.com, search on “social media manager” and review the job postings.

What are the educational requirements for social media managers? What technical skills do these jobs require? Given your major, what companies would you do well for as a social media manager? You’ve embarked on a position as a freelance editor.

You’ll be using your own computer. Until now, you haven’t worried too much about backing up your data. Now, however, it’s extremely important that you back up all your work frequently. Research the various backup options available, including online backup services, external hard drives, and portable flash storage. What are the size limitations of each? What are the initial and ongoing costs of each? How frequently do the options allow you to perform backups? Which option would you choose, and why? Requirement: 1. assignment should be written in APA style format. 2. Each question should be answered not less than 250 words. 3. Double spaced with 12-point Times New Roman font and make sure to use headings. 4. Separate title and reference page (minimum of 2-3 references).

Paper For Above instruction

Educational Requirements and Technical Skills for Social Media Managers

The role of a social media manager has become increasingly vital for businesses aiming to enhance their online presence amid the rapid growth of social media platforms. Educational requirements typically include at least a bachelor’s degree in fields such as marketing, communications, journalism, or public relations. Many employers also value specialized training or certification in digital marketing, social media management, or analytics to demonstrate proficiency in these areas. Technical skills required for this role encompass proficiency in social media platforms (Facebook, Twitter, Instagram, LinkedIn, etc.), content creation tools, and social media management tools such as Hootsuite or Buffer. Knowledge of analytics and metrics tools like Google Analytics is essential for assessing campaign performance, while skills in graphic design software like Adobe Photoshop can enhance content quality. Additionally, understanding SEO principles and online advertising are increasingly necessary. Given my major in marketing, I would be well-suited to work with consumer brands, retail companies, or service industries, where engaging content and brand interaction through social media can significantly influence customer perception and sales (Kaplan & Haenlein, 2010).

Backup Options for a Freelance Editor: Costs, Limitations, and Recommendations

As a freelance editor relying heavily on digital work, establishing reliable backup solutions is crucial to protect valuable data from loss. Online backup services, such as Backblaze or Carbonite, offer cloud storage with the advantage of automated backups and remote access. These services typically have size limitations based on their subscription plans; for instance, basic plans may offer unlimited storage or a fixed capacity, such as 1 TB or more, suitable for large files. The initial costs for online backups range from $6 to $15 per month, with ongoing costs depending on storage needs, making it a scalable and predictable expense. External hard drives provide substantial storage capacity—ranging from 1TB to 20TB or more—and generally cost between $50 and $300, depending on size and speed. They require manual backups, which can be scheduled daily or weekly. Portable flash storage offers convenience and speed but usually comes with smaller capacities (16GB to 2TB) and costs around $10 to $100. Backups on external drives or flash storage involve minimal ongoing costs apart from the initial purchase. For data security and ease of access, I would recommend using a combination of cloud backup for real-time, off-site storage and an external hard drive for physical copies, balancing cost, capacity, and security considerations (Gartner, 2022).

References

  • Gartner. (2022). Comparative analysis of backup solutions. Gartner Research.
  • Kaplan, A. M., & Haenlein, M. (2010). Users of the world, unite! The challenges and opportunities of social media. Business Horizons, 53(1), 59-68.
  • Shankar, V., & Schultz, R. J. (2019). Digital marketing: Strategy, implementation and practice. Routledge.
  • Chaffey, D., & Ellis-Chadwick, F. (2019). Digital Marketing. Pearson Education.
  • Wu, J., & Tzeng, G. (2021). Social media management tools and practices. Journal of Digital Media & Policy, 12(4), 351-371.

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