Wk 1 - Apply: Selecting A Company [Due Day 7]

Question

Wk 1 - Apply: Selecting a Company [due Day 7] Working in business management means taking on responsibility to lead your organization in a variety of situations. Part of that responsibility is understanding where an organization has been and where it’s going. In this course, you put yourself in the shoes of a manager and use resources to make decisions on where an organization is heading in respect to business needs, organizational structure, leadership strategies, and change management. Some of the information needed may be easy to locate, but other information may take time and effort to find. Some may even need assumptions based on research. These research and strategizing skills will be useful in your business management career. Select a company and learn about its history. This will prepare you for your Week 2 Analysis. Note: Some reports are more recent than others. It’s in your best interest to find a company with a recent (within 2 years) report. Select 1 global company from Business Source Complete: SWOT Analyses to use for the next 5 weeks. Create a chart or outline that conveys the following information: Name of company, Industry, Brief history of company, At least 3 milestones from the company’s history, 3 resources (in addition to Business Source Complete) where you can locate company information in future weeks, Define 1 new unique business opportunity the company can do to increase their competitive advantage, Identify a function of management that is needed for this opportunity.

Dr. Jack HW Helper · Accepted Answer

For the purpose of this assignment, I have selected Abercrombie & Fitch Co as the global company to analyze. This company, which operates primarily in the retail apparel industry, has a rich history that dates back to 1892. Understanding its evolution and current position in the market will provide insights into its strategic management approaches. Company Overview Abercrombie & Fitch Co is an American retailer that focuses on casual wear for young consumers, primarily through its Abercrombie & Fitch, Abercrombie Kids, and Hollister brands. The company has undergone several transformations throughout its history, adapting to market trends and consumer preferences. Brief History Abercrombie & Fitch was founded in 1892 by David Abercrombie and Ezra Fitch as an elite sporting goods store on Madison Avenue in New York City. It quickly became known for its high-quality products and commitment to outdoor activities. In 1976, the company was acquired by a different group, marking a significant milestone that changed its retail direction. Over the years, Abercrombie & Fitch has faced various challenges, including financial difficulties in the late 2000s, which prompted strategic revitalization efforts. Three Milestones in History 1990s Expansion: Abercrombie & Fitch expanded aggressively during the 1990s, taking its brand mainstream by targeting teenagers and young adults, which became a pivotal pivot point for the brand. 2003 Initial Public Offering (IPO): The company went public, allowing it to further capitalize on its brand's popularity and provide funding for expansion. Revitalization Strategies in 2014: Faced with declining sales, Abercrombie & Fitch implemented a turnaround strategy that included rebranding and a renewed focus on inclusivity, which helped to reinvigorate its market presence. Three Resources for Future Information Abercrombie & Fitch Official Website: This is the primary source for the latest product offerings, corporat

Wk 1 - Apply: Selecting A Company [Due Day 7] ✓ Solved

Wk 1 - Apply: Selecting a Company [due Day 7]

Paper For Above Instructions

Company Overview

Brief History

Three Milestones in History

Three Resources for Future Information

Unique Business Opportunity

Function of Management Needed for This Opportunity

References