World Culture II Assignment 2 Project Paper Week 8

World Culture II Assignment 2 Project Paperweek 8 Assignment 2 Submi

Choose one (1) of the topics from the list of topic choices below. Write a three to four (3-4) page paper (750-1,000 words) that responds to each of the items described in the topic. Support your ideas with specific, illustrative examples. Address all questions and points associated with your chosen topic. Use at least three (3) academic sources, including one (1) from the class text, excluding Wikipedia or similar websites. Follow APA formatting, including a cover page and a references page. The assignment will be graded based on adherence to instructions, completeness, depth of information, clarity, and proper APA formatting.

Paper For Above instruction

The chosen topic for this assignment is the Office Art Memo, which requires devising a strategic plan to select and place artworks within a corporate environment to reflect a specific cultural style and promote a particular corporate image. This comprehensive analysis will include identifying art pieces from the 19th-century Impressionist and Post-Impressionist movements, describing their visual and historical significance, and explaining how these artworks align with or communicate the company’s identity and values.

In selecting artworks for the corporate office, it is essential to understand the characteristics and distinctions between Impressionism and Post-Impressionism. Impressionist artworks, emerging in the late 19th century, emphasized capturing the fleeting effects of light and atmosphere, often with loose brushwork and vibrant colors. Artists like Claude Monet, Pierre-Auguste Renoir, and Edgar Degas exemplify this style with their focus on everyday scenes and natural landscapes. Conversely, Post-Impressionists, including Vincent van Gogh, Paul Gauguin, and Georges Seurat, built upon Impressionist foundations but incorporated more emphasis on symbolism, emotional expression, and structural composition, often with bold colors and innovative techniques.

Selection and Description of Artwork

For the Impressionist style, I have chosen Monet’s “Water Lilies” series, Renoir’s “Dance at Le Moulin de la Galette,” and Degas’ “Ballet Rehearsal.” These works exemplify the Impressionist focus on capturing moments of everyday life with a focus on light and color. Monet’s “Water Lilies” depict tranquil water reflections with soft, shimmering light, symbolizing harmony and serenity—qualities beneficial for a calm office atmosphere. Renoir’s “Dance at Le Moulin de la Galette” captures lively social activity, conveying vibrancy and community, making it suitable for common spaces designed for collaboration. Degas’ “Ballet Rehearsal” emphasizes movement and rhythm, representing discipline and artistic expression, fitting for creative zones within the office.

From the Post-Impressionist movement, I selected van Gogh’s “Starry Night,” Gauguin’s “Where Do We Come From? What Are We? Where Are We Going?” and Seurat’s “A Sunday Afternoon on the Island of La Grande Jatte.” Van Gogh’s “Starry Night” expresses emotional intensity and spirituality through swirling night skies and vivid contrasting colors—signifying innovation and visionary thinking. Gauguin’s “Where Do We Come From?..." reflects philosophical inquiry and a connection to cultural roots, symbolizing diversity and depth. Seurat’s “A Sunday Afternoon...” employs pointillism to depict leisure and social harmony, aligning with themes of community and balanced work-life philosophies.

Historical Significance of Selected Artworks

Each piece holds significance within its artistic and cultural context. Monet’s “Water Lilies” represents the culmination of Impressionist exploration in capturing natural light, influencing modern landscape painting. Renoir’s “Dance” encapsulates the social vibrancy of Parisian life, emphasizing the importance of leisure and community during the late 19th century. Degas’ ballet scenes highlight the importance of modern performance arts and innovative techniques. Van Gogh’s “Starry Night” epitomizes Post-Impressionist emotional depth and expressive use of color, influencing Expressionism. Gauguin’s “Where Do We Come From?” challenges viewers to contemplate existence and cultural identity, embodying Symbolist ideals. Seurat’s “A Sunday...” showcases scientific experimentation in art, illustrating the era’s fascination with precision and modern techniques.

Alignment with Corporate Image and Message

The selected artworks collectively project a nuanced image of the company as innovative, culturally aware, vibrant, and community-oriented. Monet’s serene water lilies suggest the company values harmony and tranquility, promoting a stable and calming work environment. Renoir’s lively dance scene portrays vibrancy, social connectivity, and a dynamic corporate culture. Degas’ depiction of movement emphasizes discipline, hard work, and artistic creativity, aligning with an innovative organizational spirit. Van Gogh’s emotionally intense “Starry Night” infers visionary leadership, inspiring employees to think beyond conventional boundaries. Gauguin’s exploration of cultural roots signifies respect for diversity and depth of understanding. Seurat’s organized pointillist composition reflects the company’s structured approach to problem-solving and innovation. Overall, these pieces articulate a corporate identity that values creativity, diversity, community engagement, and forward-thinking.

Conclusion

This strategic selection of impressionist and post-impressionist art pieces conveys a multifaceted corporate message, fostering an environment of innovation, cultural richness, community, and stability. Carefully curated artworks can serve as visual affirmations of the company's values, inspiring employees and creating a welcoming, inspiring atmosphere for clients and stakeholders. By integrating scientific experimentation in art with emotional expression and cultural depth, the company's aesthetic choices underscore its commitment to progress, diversity, and excellence in its cultural narrative.

References

• Boime, A. (2014). The Art of Impressionism. University of Chicago Press.
• Gombrich, E. H. (2016). The Story of Art. Phaidon Press.
• Herbert, R. (2019). Impressionism: Art, Leisure, and Parisian Society. Yale University Press.
• Rewald, J. (2018). Post-Impressionism: Styles and Movements. Thames & Hudson.
• Rubin, J. (2011). Impressionism and Post-Impressionism. HarperCollins Publishers.
• Vogel, V. (2017). The Colors of Modern Art: The Story of the Impressionists and Post-Impressionists. Thames & Hudson.
• Janson, H. W. (2020). History of Art. Pearson.
• Patanjali, S. (2015). Art and Cultural Identity. Routledge.
• Livingstone, M. (2018). Artistic Movements of the 19th Century. Oxford University Press.
• Stuckey, M. (2016). Art Movements and Developments. McGraw-Hill Education.