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Consult the CCSG (umich.edu)Links to an external site. Submit a draft of a survey questionnaire to explore the company you choose for your final paper. The questionnaire should include 10 items focusing on American knowledge and attitudes about a country that has a free trade agreement with the United States. The questions should cover aspects such as culture, economy, and business environment of that country. The survey can be conducted through any available contacts or classmates, with the final version refined based on instructor feedback. The completed questionnaire will be included as an appendix in your final report, which will analyze the survey results. All submissions must follow APA 7th edition style.

The questionnaire should start with demographic questions (age, sex, professional/educational background). The core questions should be closed-ended, involving multiple-choice, true/false, or Likert scale questions about topics like economics, culture, ethics (including religion), international business, trade agreements, corruption, and ease of doing business. Questions should avoid open-ended formats such as "What do you think?" and irrelevant questions like "Do you drink?"

The survey must be time-efficient for respondents, with a minimum of ten participants. The results will inform research on American perceptions of the chosen country and help in preparing for international business activities. Feedback from the instructor should be incorporated into the final questionnaire, which will support the subsequent report due in Session 6.

Paper For Above instruction

For this assignment, I developed a 10-item survey questionnaire aimed at assessing American knowledge and attitudes towards Mexico, a country with a significant free trade agreement (USMCA) with the United States. The questionnaire encompasses demographic questions, alongside various focused items exploring perceptions of Mexico's culture, economy, and business environment. The survey design emphasizes closed-ended questions, including multiple choice, true/false, and Likert scale items, to facilitate quick and straightforward responses from participants, thereby maximizing response rates and data quality.

The introductory demographic section gathers participant data such as age, gender, and professional background. This demographic information will later enable the analysis of how different groups perceive Mexico relative to economic, cultural, and ethical aspects. The core questions are divided into thematic blocks. For example, one question addresses familiarity with Mexico's trade policies, asking, "True or false: Mexico has a free trade agreement with the United States," which assesses baseline knowledge.

Another question examines perceptions of Mexico's cultural similarities with the United States via a Likert scale: "On a scale from 1 to 5, how similar do you believe Mexican culture is to American culture?" with 1 being very dissimilar and 5 very similar. This helps gauge cultural perceptions, which are crucial for international negotiations and business collaborations.

Additionally, questions about economic conditions like "Compared to the U.S., Mexico's economy is stronger/weaker" (multiple choice) and "Rate your agreement: Mexico's business environment is as transparent as the U.S." (Likert scale) are included to understand economic attitudes. Questions regarding ethics and corruption—"True or false: Mexico has a higher corruption perception index than the U.S."—provide insight into ethical considerations and perceived challenges in doing business.

The survey further probes international business perspectives with items such as, "How easy is it for a U.S. company to establish a subsidiary in Mexico?" with options ranging from "Very easy" to "Very difficult," capturing perceptions about regulatory frameworks and ease of doing business. A question on religion asks, "How significant do you think religious differences are in business dealings between the U.S. and Mexico?" rated on a Likert scale, to explore the influence of religious culture.

The design prioritizes brevity and clarity, aiming to complete the survey quickly, encouraging participation and truthful responses. The data collected will form the foundation for analyzing American attitudes about Mexico, directly informing international business strategy and cultural training needs for US companies engaged in Mexico.

References

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