Create A Minimum 700-Word Product Strategy In Microso 734572

createa Minimum 700 Word Product Strategy In Microsoft

Create a minimum 700-word product strategy in Microsoft® Word. Complete the following: · Select a product strategy. · Address at least three areas of the product lifecycle (NPI, growth, maturity, and decline). · Create at least two different types of media methods for the product or service. One method must be print and the other must be non-print, both of which highlight your product or service. In your assignment, include 2-3 sentences about each media method (i.e., one paragraph of what you would do, but not how to do it). For example, (this cannot be used in this assignment), a non-print media method would be a Facebook campaign that provides users with a reward for each review (positive or negative) about the use/appearance/price/etc. of the product or service. · Determine how you will measure the marketing activities (i.e., what metrics will be used to determine success or failure). · Address three elements of the following Product and Promotion List: · Integrated marketing communication · Advertising strategy/objectives · Push and pull · Media strategy · Advertising execution · Direct marketing · Public relations/strategies · Positioning The plan will be a continuation of the global or multi-regional company you chose in Week 1. This will be incorporated into your overall marketing plan for Week 6. Note: Charts/graphs/tables do not count toward the word count. The first group · Diego Velà¡zquez THE SURRENDER AT BREDA (THE LANCE) · Giotto, Kiss of Judas The Second group · Mary of Burgundy Painter, Mary at her Devotions • Pieter Paul Rubens, The Raising of the Cross