Deliverable 04 Worksheet 1 Market Research Has Determ 351406

Deliverable 04 Worksheet1 Market Research Has Determined The Follow

Deliverable 04 – Worksheet 1. Market research has determined the following changes in market shares based on the different combinations of music choices for the two clubs: if both clubs play country, the new club (Club 1) does very well with a 24% increase in market share. If Club 1 plays country and the competing club (Club 2) plays rock, Club 2 gets a 12% increase in market share. If these choices are reversed, Club 2 does even better and gets an 18% increase in the market share. Lastly, if both clubs play rock, Club 1 does better and gets a 6% increase in market share. This results in the following payoff matrix: Club 2 Club 1 Country Rock Country (24, -, 12) Rock (-18, , -6) Use this payoff matrix to determine if there are dominant strategies for either player. Find any Nash equilibrium points. Show all of your work. Enter your step-by-step answer and explanations here. 2. Use the payoff matrix from number 1 to determine the optimum strategy for Club 1. Show all of your work. Enter your step-by-step answer and explanations here. 3. Use the payoff matrix from number 1 to determine the optimum strategy for Club 2. Show all of your work. Enter your step-by-step answer and explanations here. 4. 5. Find and interpret the value of the game. Enter your step-by-step answer and explanations here. 6. Working in parallel your co-worker wants to make the recommendation that the new club owner should always follow the schedule shown below. Do you agree or disagree with this strategy? Explain your reasoning. Enter your step-by-step answer and explanations here.

Sample Paper For Above instruction

Introduction

This paper analyzes a strategic decision-making scenario between two competing nightclubs—Club 1 and Club 2—regarding their music choices and the resulting market share impacts. Using game theory, specifically payoff matrices, the analysis aims to identify dominant strategies, Nash equilibria, and the optimal strategies for each club. Additionally, the overall value of the game is determined, and strategic recommendations are discussed based on these findings.

Market Context and Payoff Matrix

Market research indicates that the music choices of these clubs significantly influence their market shares. The payoff matrix, which quantifies gains in market share percentages, is structured as follows:

- If both clubs play country music, Club 1 gains 24%, but the payoff for Club 2 is not specified, assumed to be implied as zero.

- If Club 1 plays country and Club 2 plays rock, Club 2 gains 12%, indicating an advantage for Club 2.

- When Club 1 plays rock and Club 2 plays country, Club 2’s market share increases by 18%, illustrating its dominance in this configuration.

- If both clubs play rock, Club 1 gains 6%, indicating a lesser but positive market share increase.

The missing entries are critical for comprehensive analysis; thus, plausible assumptions are made based on typical game theory payoff structures. The payoff matrix is summarized below:

| | Club 2: Country | Club 2: Rock |

|------------------------|------------------|--------------|

| Club 1: Country | (24, ?, ?) | (?, 12) |

| Club 1: Rock | (?, ?, ?) | (6, ?) |

Considering the data provided, the main focus is on the identified payoffs and their implications for strategic dominance and equilibrium.

Identifying Dominant Strategies

A dominant strategy is one that yields a higher payoff regardless of the opponent’s choice. To determine if either club has a dominant strategy:

- For Club 1:

- Playing country yields at least 24 and possibly more depending on Club 2’s choice.

- Playing rock yields 6 or less; thus, unless specific payoffs favor rock overwhelmingly, playing country appears more advantageous.

- For Club 2:

- Playing rock yields 12 or 18, which are higher than or comparable to other options.

- Playing country yields 24 when coupled with Club 1 playing country, but less when Club 1 plays rock unless specific payoffs clarify this.

Given the incomplete data, simplified assumptions suggest:

- Club 1’s dominant strategy is to play country.

- Club 2’s dominant strategy is to play rock, assuming the payoffs favor that choice regardless of Club 1’s decision.

Nash Equilibria:

A Nash equilibrium occurs when both players choose strategies that are best responses to each other. Without full payoff data, a tentative equilibrium might be:

- Club 1 playing country.

- Club 2 playing rock.

which aligns with the scenario where Club 2 gains 12% when Club 1 plays country, and Club 1 gains 24% in that setup.

Optimal Strategies for Each Club

- For Club 1: Choosing country maximizes market share gains, assuming the preferences hold.

- For Club 2: Playing rock maximizes gains based on available payoffs, especially if assuming they prefer higher market share gains of 12% or 18%.

Value of the Game

The value of the game is the expected payoff when both clubs choose optimal strategies. Given the approximate data:

- If Club 1 chooses country and Club 2 chooses rock, the payoff is approximately (24, 12).

- The value of the game is then around these payoff figures, indicating that Club 1 can expect a 24% increase under these strategies, while Club 2 can expect a 12% increase.

Strategic Recommendation

The co-worker’s strategy of always following the schedule of specific days and music choices should be examined within the context of the payoff matrix. Without detailed payoffs for each day and combination, a definitive conclusion cannot be reached. However, if the overall trend suggests that playing country when the opponent plays rock maximizes gains, then following a flexible, strategy-based schedule might outperform always sticking to a fixed plan.

Conclusion

Game theory provides valuable insights into strategic decision-making in competitive environments like nightclub music selections. Despite incomplete data, the analysis suggests that playing country for Club 1 and rock for Club 2 may be the most advantageous strategies, with an overall positive expected value. Strategic flexibility and understanding opponent tendencies are vital for maximizing market share gains. Future data collection on exact payoffs across all scenarios would enable more precise recommendations.

References

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