Essay 1 Directions, Assignment Details, Description As A Rul
Essay 1 Directionsassignment Detailsdescriptionas A Rule Rhetoric Ca
As a rule, rhetoric can be defined as speaking or writing in a particular way to achieve a desired effect. To do a rhetorical analysis, you must examine how well an author’s rhetorical strategies work to persuade a target audience to embrace a message. For this essay, choose one of the five career-related articles below and compose a rhetorical analysis in which you evaluate the quality and authority of the piece and its argument.
- Harvey Deutschendorf's "7 Reasons Why Emotional Intelligence Is One Of The Fastest-Growing Job Skills"
- Benjamin Herold's "Jobs at All Levels Now Require Digital Literacy. Here's Proof."
- Troy Markowitz's "Constructing the Bridge between College Majors and the Workforce"
Consider who the target audience of the text is and what the author's overall goal are. Examine what strategies the author employs to achieve their purpose. Is it an emotional appeal meant to tug at your heartstrings? Is it a "black & white" article filled with facts and statistics? Is the author reinforcing their credibility through techniques like personal testimony, well-known organizations, and important scholars? Use the "Basic Questions for Rhetorical Analysis" to guide you through deciding whether the author has chosen effective and appropriate appeals for their text and audience.
Each paragraph must provide evidence to support your belief that the author has successfully or unsuccessfully achieved their goals. Do not simply summarize the article. Your grade will depend on your ability to identify the message and audience, to argue a clear thesis about whether the text effectively communicates its message, to support that thesis with specific evidence and quotations from the article, and to organize your thoughts clearly and thoughtfully to aid reader understanding.
You should submit a 750-word essay (excluding the works cited page), typed and double-spaced, using Times New Roman 12-pt font. Format your paper according to MLA guidelines.
Paper For Above instruction
In analyzing Harvey Deutschendorf's article "7 Reasons Why Emotional Intelligence Is One Of The Fastest-Growing Job Skills," the author aims to persuade professionals and employers of the importance of emotional intelligence (EI) in the modern workplace. Deutschendorf’s purpose is to elevate the perceived value of EI, positioning it as a crucial skill that can impact career advancement and organizational success. This analysis evaluates how effectively Deutschendorf employs rhetorical strategies such as emotional appeals, credible evidence, and authoritative language to communicate this message to his target audience—business leaders, HR professionals, and career-minded individuals.
Deutschendorf primarily uses logical appeals, supported by statistical data, to persuade readers of EI’s significance. For instance, he cites studies indicating that emotionally intelligent employees are more likely to succeed in leadership roles and contribute positively to team cohesion. By integrating statistics from reputable sources like the Harvard Business Review, he bolsters his credibility (Deutschendorf, 2021). Additionally, Deutschendorf employs emotional appeals by sharing narratives of individuals who demonstrated increased EI and experienced career growth. These personal stories serve to connect with readers’ aspirations and demonstrate real-world benefits of cultivating EI.
The author also employs ethos effectively by referencing recognized experts in psychology and organizational behavior. Mentioning scholars like Daniel Goleman, a prominent figure in EI research, lends authority to his arguments (Deutschendorf, 2021). Deutschendorf’s language reinforces credibility through the use of technical terms and professional tone, which aligns with his target audience of professionals seeking practical, evidence-based advice.
However, some rhetorical strategies could be more balanced. While the reliance on statistics lends logical strength, the emotional appeals, though present, are somewhat limited to anecdotal success stories. An expanded use of emotional appeals might have strengthened his connection with readers who prioritize personal development. Nonetheless, the article’s overall structure—introduction, logical support, emotional narratives, and authoritative references—effectively persuades the audience of EI’s importance in career development.
In conclusion, Deutschendorf skillfully combines logical evidence, emotional narratives, and credible references to persuade his audience that emotional intelligence is a vital and growing skill in the workplace. His strategic use of rhetoric makes a compelling case, although a broader emotional appeal might have enhanced his effectiveness further. Overall, the article succeeds in promoting EI as an essential asset for professional success, exemplifying effective rhetorical strategy tailored to a career-focused audience.
References
- Deutschendorf, H. (2021). 7 Reasons Why Emotional Intelligence Is One Of The Fastest-Growing Job Skills. PsychCentral.
- Goleman, D. (1995). Emotional Intelligence. Bantam Books.
- Goleman, D. (2013). Focus: The Hidden Driver of Excellence. Harper Business.
- Harrington, C. (2019). The Role of Emotional Intelligence in Leadership. Journal of Organizational Psychology, 12(3), 45-59.
- Salovey, P., & Mayer, J. D. (1990). Emotional Intelligence. Imagination, Cognition and Personality, 9(3), 185-211.
- Caruso, D. R., & Salovey, P. (2004). The Emotionally Intelligent Manager. Jossey-Bass.
- Bar-On, R. (2006). The Bar-On Model of Emotional-Social Intelligence (ESI). Psicothema, 18, 13–25.
- Matthews, G., Roberts, R., & Zeidner, M. (2004). The Science of Emotional Intelligence. Oxford University Press.
- Brackett, M. A., & Rivers, S. E. (2014). Transforming students’ lives: A framework for promoting social and emotional learning (SEL) in schools. Teachers College Record, 116(11), 1–38.
- Weisinger, H. (1998). Emotional Intelligence at Work. Jossey-Bass.