Evaluate A Company's Strategy From The ASX 500 And Provide I

Evaluate a company's strategy from the ASX500 and provide future recommendations

Students are required to create a recorded video presentation (5 minutes) that evaluates the strategy of a company listed on the ASX500 in the last 5 years. The presentation should discuss the company's stated strategic objectives, performance results, and analyze the success or failure of its strategy using strategic management theories. Additionally, students must provide well-founded recommendations for the company’s future strategy over the next five years.

The presentation must include the following elements:

• Company Background and Key Issues
• Introduce the company briefly, including key background information
• Explain why this company was chosen and identify its key strategic issues
• Factors Affecting the Firm’s Strategy
• Identify macroeconomic factors impacting the company
• Conduct an industry analysis
• Perform stakeholder analysis to understand key stakeholder influences
• Identification of Key Resources and Competitive Advantages
• Assess the firm’s internal strengths and weaknesses
• Analyze the firm’s sources of competitive advantage and evaluate the sustainability of these advantages
• Review the company's financial performance using financial statements and compare it with competitors
• Strategic Recommendations
• Based on the analysis, propose 3 to 5 strategic recommendations
• Specify the financial resources and investments required to implement these strategies

You will perform the recording yourself; your role is to write the speech and prepare the supporting slides. The PowerPoint presentation should consist of four slides that summarize your key points and a fifth slide listing references. The slides for sections 1-4 will accompany your speech, and the fifth slide will be dedicated to references. The presentation must reflect the highest standards as outlined in the rubric for excellent communication and presentation quality.

Paper For Above instruction

The evaluation of a company's strategic position and future direction is crucial for understanding its long-term viability and competitiveness in the market. This paper aims to conduct a comprehensive strategic analysis of an ASX500-listed company, selected based on recent performance and strategic developments within the last five years. This analysis encompasses an overview of the company, identification of influencing factors, internal resource assessment, and strategic recommendations to ensure sustained growth and competitive advantage.

Company Background and Key Issues

The first step involves providing a thorough background of the chosen company, including its history, industry sector, mission, and strategic positioning. A clear rationale for selecting this particular firm will be articulated, highlighting specific strategic challenges or opportunities faced over recent years. Key issues such as market shifts, regulatory changes, technological disruptions, or internal challenges will be identified to frame subsequent analysis.

Factors Affecting the Firm’s Strategy

Understanding the external environment that influences company strategy necessitates examining macroeconomic trends like inflation rates, currency fluctuations, and global economic conditions. Industry analysis will be conducted using tools such as Porter’s Five Forces to assess competitive intensity, threat of substitutes, bargaining power of suppliers and buyers, and barriers to entry. Additionally, stakeholder analysis will map out the influence of shareholders, customers, suppliers, regulatory bodies, and other key stakeholders on strategic decision-making.

Identification of Key Resources and Competitive Advantages

An internal audit of the company will identify core strengths, such as technological capabilities, brand equity, or resource-rich assets, as well as weaknesses that could hinder strategic initiatives. The sources of competitive advantage—whether cost leadership, differentiation, or innovation—will be scrutinized for their sustainability, considering market dynamics and technological evolutions. Analyzing financial statements, including income statements, balance sheets, and cash flow statements, will enable a comparison of the firm’s performance relative to competitors, highlighting areas of competitive strength or concern.

Strategic Recommendations

Building on insights from the analysis, this section will propose three to five strategic actions aimed at addressing key issues and leveraging strengths. Recommendations might include diversification strategies, investment in innovation, cost optimization, or market expansion. Each strategic initiative will be paired with a discussion of the necessary financial commitments and resource allocations to effectively implement the plan.

The goal of this comprehensive analysis and strategic recommendation report is to equip the selected company with actionable insights that support sustainable growth and competitive advantage in an evolving market landscape. The presentation will be structured to clearly communicate these findings, supported by visual aids such as graphs and summaries for clarity and impact.

References

• Barney, J. B., & Hesterly, W. S. (2019). Principles of Strategic Management. Pearson.
• Porter, M. E. (1980). Competitive Strategy: Techniques for Analyzing Industries and Competitors. Free Press.
• Johnson, G., Scholes, K., & Whittington, R. (2017). Exploring Corporate Strategy. Pearson.
• Grant, R. M. (2019). Contemporary Strategy Analysis. Wiley.
• Collis, D. J., & Rukstad, M. G. (2008). Can You Say What Your Strategy Is? Harvard Business Review, 86(4), 82–90.
• Hill, C. W. L., & Jones, G. R. (2012). Strategic Management: An Integrated Approach. Cengage Learning.
• Prahalad, C. K., & Hamel, G. (1990). The Core Competence of the Corporation. Harvard Business Review, 68(3), 79–91.
• Kaplan, R. S., & Norton, D. P. (1996). Using the Balanced Scorecard as a Strategic Management System. Harvard Business Review, 74(1), 75–85.
• Foss, N. J., & Klein, P. G. (2012). Organizing Entrepreneurial Judgment: A New Approach to Theory in Entrepreneurship. Edward Elgar Publishing.
• Grant, R. M. (2020). Strategic Planning in Uncertain Times. Journal of Business Strategy, 41(1), 3-9.