Final Project Strategic Analysis Guidelines And Rubri 655318

Final Project Strategic Analysis Guidelines And Rubricoverviewthe Fin

The final project for this course is the creation of a Strategic Analysis of a non-professional (i.e., collegiate or recreational) sport organization. You will examine the different aspects of management and operations of your selected sport organization and provide detailed recommendations for the future, informing athletic administrators in the field. This analysis is similar to an extensive case study analysis. Make sure to include topics discussed throughout this course.

Paper For Above instruction

The final project requires developing a comprehensive strategic analysis of a non-professional sport organization, such as a collegiate or recreational team or club. This involves a thorough examination of its management practices, operational strategies, marketing approaches, financial health, and industry position. The objective is to identify strengths, weaknesses, opportunities, and threats (SWOT analysis), and to formulate strategic recommendations that can guide the organization's future success.

The project is structured into four milestones, each focusing on different aspects of the analysis, which will be submitted progressively to facilitate feedback and iterative improvement. The first milestone involves creating a detailed SWOT analysis and an overview of the organization, including its mission, products/services, history, current conditions, and goals. The second milestone focuses on analyzing current operations, management, marketing efforts, and competitors within the industry segment. The third milestone entails drafting future strategic recommendations based on the analyses conducted; these should outline actionable steps for organizational growth and competitiveness. The final milestone is the submission of the complete strategic analysis document, synthesizing all previous work into a cohesive report that includes introduction, analysis, recommendations, and a conclusion.

Throughout the project, it is essential to incorporate scholarly sources to support your analysis, cite references properly, and adhere to academic writing standards. The final document should be between 12-15 pages, double-spaced, using Times New Roman 12-point font, with one-inch margins. The report may include tables, charts, and figures to illustrate key points but must be well-organized and free of grammatical and stylistic errors.

In addition to individual work, students will collaborate with team members via group discussions, sharing files, and providing peer feedback at each milestone. The project aims to develop critical thinking, strategic planning skills, and a comprehensive understanding of sport management principles, ultimately creating a professional portfolio piece that can be showcased in future job interviews.

References

  • Andreff, W., & Maxime, C. (2007). Sports Economics: A Guide for Decision Makers. Edward Elgar Publishing.
  • Danish, R. Q. (2002). Managing Sport Organizations: Business Administration and Planning (2nd ed.). Human Kinetics.
  • Gratton, C., & Jones, I. (2014). Strategic Sport Management (3rd ed.). Routledge.
  • Késenne, S. (2001). The Economics of Sport and the Sports Industry. Edward Elgar Publishing.
  • McDonald, H., & Hardgrave, B. (2018). Strategic Management of Sport Organizations (2nd ed.). Human Kinetics.
  • Shilbury, D., Westerbeek, H., Funk, D., & Karg, A. (2014). Strategic Sport Marketing (3rd ed.). Allen & Unwin.
  • Steiner, R. (2010). Sports Facility Management and Management Systems. Human Kinetics.
  • Thompson, A. A., Peteraf, M. A., Gamble, J. E., & Strickland, A. J. (2019). Crafting & Executing Strategy: The Quest for Competitive Advantage: Concepts and Cases. McGraw-Hill Education.
  • Wassong, A. (2017). Sports Marketing Strategy: Managing the Sports Enterprise. Routledge.
  • Zemke, R., & Raines, C. (2012). Service Skill. AMACOM.

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