Knowledge Management: Increasing Recognition
Knowledge Managementthere Is An Increasing Recognition That The Compet
Knowledge management is increasingly recognized as a critical determinant of competitive advantage in modern organizations. As Teece (2001) emphasizes, an organization’s ability to create, transfer, utilize, and protect complex and valuable knowledge assets is fundamental to sustaining its competitiveness in the knowledge-based economy. This perspective aligns with the broader understanding that in the information era, organizational success hinges on effectively managing intangible assets that are difficult to replicate or imitate. Bertels and Savage (1998) further argue that the dominant logic of the industrial era, which prioritized tangible assets and process efficiency, must evolve to overcome the learning barriers inherent in the digital age.
Nonaka and Takeuchi (1995) conceptualize organizational knowledge as a strategic capability involving the creation, dissemination, and embodiment of knowledge into products, services, and systems. Their model underscores the importance of organizational learning processes and highlights that knowledge transformation—through socialization, externalization, combination, and internalization—drives innovation and competitive differentiation. The influence of technology on these processes is profound, as it facilitates faster knowledge sharing, enhances collaboration, and supports organizational learning at a global scale. For example, digital platforms and knowledge management systems enable seamless transfer of tacit and explicit knowledge, reinforcing the organization’s ability to adapt and innovate in dynamic environments (Bharadwaj et al., 2020).
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In the contemporary business landscape, knowledge management (KM) has emerged as a vital factor contributing to organizational competitiveness. The concept underscores that intangible assets—like knowledge—are often more valuable than physical resources in creating sustainable competitive advantages (Teece, 2001). As organizations transition into knowledge-driven economies, understanding and mastering KM practices becomes imperative for leaders seeking to foster innovation, retain talent, and adapt swiftly to market changes (Bharadwaj et al., 2020).
Nonaka and Takeuchi’s (1995) model underscores that organizational knowledge is not static but continuously generated and refined through dynamic processes. Their knowledge creation spiral involves socialization (sharing tacit knowledge), externalization (articulating tacit into explicit knowledge), combination (systematizing explicit knowledge), and internalization (absorbing explicit knowledge into tacit knowledge). This cycle emphasizes that organizations must cultivate cultures that support learning and knowledge sharing. Technology plays an instrumental role here, enabling faster communication and collaboration, which accelerates knowledge flow and innovation across organizational boundaries (Bharadwaj et al., 2020).
Moreover, the strategic importance of KM is evidenced by its influence on competitive positioning. Firms that effectively leverage their knowledge assets can develop unique capabilities, improve operational efficiency, and foster innovation. Digital tools such as enterprise content management systems and social collaboration platforms help traverse the traditional barriers to knowledge sharing, facilitating the integration of best practices and lessons learned (Bharadwaj et al., 2020). Thus, the synergy between technology and organizational learning underpins the modern approach to knowledge management and competitive advantage.
Therefore, as organizations face rapidly changing environments, investing in knowledge creation, transfer, and protection becomes a strategic priority. Developing a culture of learning, supported by advanced technological infrastructure, enables organizations to respond proactively to disruptions and capture new opportunities. Ultimately, effective knowledge management not only sustains competitive advantage but also drives innovation, growth, and long-term success in the evolving knowledge economy (Teece, 2001; Nonaka & Takeuchi, 1995).
References
- Bharadwaj, A., El Sawy, O. A., Pavlou, P. A., & Venkatraman, N. (2020). Digital Business Strategy: Toward a Next Generation of Insights. MIS Quarterly, 44(2), 423-434.
- Bertels, S., & Savage, G. (1998). Knowledge, Competitiveness, and Organizational Learning. European Journal of Innovation Management, 1(4), 224-232.
- Nonaka, I., & Takeuchi, H. (1995). The Knowledge-Creating Company: How Japanese Companies Create the Dynamics of Innovation. Oxford University Press.
- Teece, D. J. (2001). Managing Intellectual Capital: Organizational, Strategic, and Policy Dimensions. Oxford University Press.