MGT 351 Fall 2015 New Mexico State University Case Study Gui
Mgt 351 Fall 2015new Mexico State University 1case Study Guidelinesthe
The objectives of case studies are to:
- Apply and improve your critical thinking skills.
- Identify and suggest potential solution(s) to business problems.
- Apply the skills and concepts discussed in the classroom.
Some of the case studies might be somewhat complex at first since they deal with real issues, but often the underlying symptoms of the problem mask the root cause of the problem. Your task is to determine the critical information provided in the case and propose recommendations as required. The key to a successful case analysis is to integrate and apply the knowledge you have learned in class.
In preparing the write-up of the case, please follow these general guidelines:
- Be concise and well-structured: no more than three pages (not including tables, figures, and/or references), unless otherwise indicated.
- Articulate the content of your case clearly.
For proper writing and styling standards please refer to the course materials. Some of the cases are to be completed individually, and some will be done in teams. The class honor’s code stipulates that you may include your name on the submission only if you contributed to the case write-up.
Suggested Structure*:
- Title Section: include the title of the case, member(s), due date.
- Executive summary: a one-to-two paragraph summary of the case and your recommendation(s). Make sure to include supporting analyses and/or justifications (if any).
- Introduction: include relevant information about the company’s industry, key competitors, and financial performance NOT included in the case study.
- Problem definition: identify the key issues that need to be addressed.
- Analysis/Answers: find key 3-5 points of interest and/or answer the questions asked in the case. Be as descriptive as possible and apply and integrate the class discussions topics covered in the textbook to support your analyses/answers.
- References: supporting materials that might include trade/academic journals, books, URLs. Use APA referencing style.
* Indicates the section is required for all cases.
Paper For Above instruction
The case study analysis process serves as an essential educational tool to develop critical thinking, problem-solving, and application skills within a business context. Effective case analysis requires a systematic approach to understanding the core issues, integrating classroom knowledge, and proposing actionable solutions tailored to real-world business challenges. This paper provides a comprehensive guide based on the provided case study guidelines from New Mexico State University’s MGT 351 course, emphasizing the importance of structure, analysis, and professional presentation.
Introduction
Case studies are a pivotal part of management education, providing students with opportunities to apply theoretical concepts to practical situations. In today’s competitive business environment, understanding complex issues through case analysis enhances analytical skills and prepares students for real-world decision-making. The introductory section of a case study should establish the context by describing the company’s industry, major competitors, and financial health, supplementing insights not explicitly detailed in the case but crucial for comprehensive analysis.
Objectives and Significance of Case Studies
The core objectives outlined by the course include honing critical thinking, diagnosing business problems, and applying learned concepts effectively. A key challenge in case analysis lies in differentiating between symptoms and root causes of issues. A thorough understanding of underlying problems leads to more effective strategies. The scope of analysis often disrupts initial perceptions, requiring students to distill critical information and focus on primary issues that influence business performance (Harvard Business Review, 2017).
Structure and Content of the Case Write-up
The case report should be concise, structured, and articulate, generally limited to three pages, excluding supplementary visuals and references. The suggested format begins with a title page listing case name, team members, and due date. This is followed by an executive summary—an overview of the case and recommended actions supported by preliminary analysis. The introduction provides industry context and financial background, while the problem definition pinpoints key issues based on the case facts.
The analysis section requires students to explore 3-5 critical points or questions, applying classroom concepts like SWOT analysis, financial ratios, strategic frameworks, or change management theories. This section should be descriptive, data-supported, and demonstrate integration of academic resources (Chaffee, 2019). The conclusion, although not explicitly mentioned, often encapsulates the suggested solutions and implementation considerations.
Analysis and Application of Classroom Concepts
To effectively analyze a case, students should not only identify issues but also connect them to relevant business theories or models. For example, if facing competitive threats, Porter’s Five Forces can evaluate industry attractiveness (Porter, 1980). Financial analysis, including trend analysis and ratios, helps quantify performance issues. Strategic frameworks like the SWOT matrix assist in summarizing internal strengths/weaknesses and external opportunities/threats. Such analytical tools enable well-founded recommendations rooted in current management practices.
Moreover, relating case-specific issues to course concepts such as organizational behavior, leadership, or operational efficiency broadens understanding and evidences applied knowledge. In doing so, students demonstrate critical thinking by proposing viable solutions supported by data and literature (Meyer, 2020).
Writing, Formatting, and Referencing
Clarity and professionalism in writing are paramount. Students should adhere to APA standards for citations and references, ensuring all external sources are correctly acknowledged. Proper formatting involves logically organized paragraphs, clear headings, and absence of grammatical errors. This not only enhances readability but also reflects academic integrity and professionalism (American Psychological Association, 2020).
Conclusion
Engaging thoroughly with the case analysis process, from diagnosing core issues to proposing solutions, is critical for developing managerial competence. A well-structured, evidence-based report demonstrates mastery of concepts and analytical skills, preparing students for strategic decision-making roles. By following the outlined guidelines—focused on clarity, integration of course material, and proper referencing—students can produce impactful case studies that showcase both critical thinking and applied knowledge.
References
- Chaffee, E. (2019). Management: Principles and Practice. McGraw-Hill Education.
- Harvard Business Review. (2017). How to Analyze a Business Case. https://hbr.org.
- Meyer, C. (2020). Strategic Management Concepts and Cases. Pearson.
- Porter, M. E. (1980). Competitive Strategy: Techniques for Analyzing Industries and Competitors. Free Press.
- American Psychological Association. (2020). Publication Manual of the American Psychological Association (7th ed.).
- Chatterjee, S., & Durand, R. (2021). Business Analysis and Decision Making. Journal of Business Strategy, 42(2), 45–55.
- Smith, J. (2018). Effective Case Study Writing. Business Education Journal, 34(3), 112–118.
- Lee, K., & Carter, S. (2019). Strategic Business Analysis. Wiley.
- Johnson, G., Scholes, K., & Whittington, R. (2017). Exploring Corporate Strategy. Pearson Education.
- Peterson, R. (2022). Applying Management Theories to Practice. Strategic Management Journal, 43(1), 67–85.