Mission Statement Of Dream Company

Mission Statement Of Dream Company

MISSION STATEMENT OF DREAM COMPANY 5 Mission Statement of Dream Company Jackie L. Howell JR Columbia Southern University In any company in the industry that brings many people together to work for a common goal, they need something that guides them (Dewitz, 2014). For example, the workers need to be informed their job description by the human resource manager. The human resource manager should guide, protect and nurture them to help in the delivery of desired results. As a result, the human resources mission statement plays a very significant role.

It helps guides the workers and makes them stay committed to the tasks assigned to them (Dewitz, 2014). Therefore, a company should have a clear defined mission statement understood by every stakeholder. The paper provides an analysis of a company of choice and looks at some of the mission statements to help come up with a suitable mission statement. Several big companies around the world offer various goods and services, and they tend to have one similarity. It involves their humble beginnings which leave a person wondering how they have made their up to the current state (Dewitz, 2014).

After seeing how there has been a great rise in the number of businesses, there is a need for more banking systems. As a result, the company of choice involves a banking system that will help potential investors obtain the required starting capital. The current business persons face a lot of frustration from the existing banks due to high-interest rates (Dewitz, 2014). Some of them have considered leaving their business idea as they cannot meet the process of acquiring the startup capital. The mission statements of the already operating companies do not favor many customers who mostly constitute business people (Dewitz, 2014).

The mission statement forms a primary marketing strategy for any business that wants to thrive in the industry (Dewitz, 2014). It helps in capturing the company’s chief brand position and makes it remain competitive among the rivals. By studying the samples of human resources mission statements provided, they differ in some aspects. In the first example, the company here only stresses on the idea offering quality products and services to the customers. It does not indicate how the employees will be equipped, motivated and guided to implement the quality customer service.

The second sample seems to the most attractive and suitable to market the company as compared to the rest. It ensures that all customers receive quality products and services. Also, it first provides that every worker is equipped with appropriate skills through training to enable them to deliver what customers need. The mission statements work well when it addresses both the needs of the consumers and workers (Fazlzadeh, & Malekpour, 2015). It ensures that employees have a safe and comfortable working environment.

The last sample’s mission statement also has a narrow perspective of only equipping employees by proving competent workers. It does not mention anything concerning the kind of service of goods it offers to clients. After the careful analysis of the three human resources mission statement, the company of choice will have the following mission statement: to offer high quality and reliable goods and services that meet the customers’ needs through employing qualified staff. The staff will have a good working environment, training and understand the value of every client. The mission statement exists to attract customers and guide every worker in delivery products and services that match the clients’ demands (Fazlzadeh, & Malekpour, 2015).

The human resource will ensure this by employing qualified staff that can learn fast for real change. The customers targeted include the individuals who want to save their money and potential investors. The company will provide instant services that meet the customers wants and with minimal delays. The services include all those requested for by the consumers and additional free services offered at no charge. The human resource will maintain a cordial relationship with both the customers and employees.

This way, he or she will easily assess the performance of every worker and provide the required support (Fazlzadeh, & Malekpour, 2015). He or she will also interact with customers often to capture all their complaints and provide the best solution without losing any client. The underlying values supporting these responses involve sincerity, honesty, and teamwork. Finally, the stated mission statement summarizes the main goal of the company. It will help in curbing frustrations faced by many people and potential business persons in future business industry (Fazlzadeh, & Malekpour, 2015).

Paper For Above instruction

The significance of a well-crafted mission statement cannot be overstated in the functioning and success of a company. For any organization, especially those in competitive industries such as banking, a clear and compelling mission statement serves as the guiding star that aligns internal efforts with external expectations. This paper explores the essential components of a robust mission statement, analyzes existing examples from various organizations, and formulates a mission statement for a hypothetical Dream Company aiming to revolutionize the banking sector by providing accessible and affordable financial services.

Effective mission statements are the foundational elements that communicate the purpose, values, and objectives of a business. They define what the company stands for, whom it serves, and how it plans to achieve its goals (Bart, 1997). In the context of the banking industry, the mission statement must address the needs of diverse stakeholders, including individual customers, small investors, and potential entrepreneurs. It should also reflect core values such as integrity, innovation, customer focus, and social responsibility (Katsioloudes & Hadjidakis, 2007).

Existing company mission statements demonstrate a range of priorities. For instance, some focus predominantly on product quality, emphasizing the excellence of goods and services offered (Fazlzadeh & Malekpour, 2015). Others incorporate employee development and customer service, recognizing that motivated staff are crucial in delivering customer satisfaction. A good example is Google's mission to organize the world's information and make it universally accessible and useful, reflecting both technological innovation and service orientation (Google, 2023).

Similarly, in the banking sector, successful missions often highlight fostering trust, facilitating economic growth, and expanding financial inclusion. For example, the mission statement of Grameen Bank emphasizes providing microcredit to empower the poor, which aligns with social impact and poverty reduction (Yunus, 2007). Such statements serve as a blueprint for strategic decisions, branding, and operational priorities.

Based on this analysis, the proposed mission statement for Dream Company in the banking industry is as follows: "To provide innovative, accessible, and affordable financial solutions that empower individuals and small businesses to achieve their economic goals through a commitment to integrity, customer-centricity, and social responsibility." This statement aims to encapsulate key priorities—innovation, accessibility, trustworthiness, and social impact—aligning with industry needs and customer expectations.

This mission emphasizes the importance of employing qualified and motivated staff, equipped through ongoing training, to deliver services efficiently. It underscores the company's commitment to maintaining a safe and supportive work environment, which directly affects customer service quality. Moreover, the mission highlights the goal of fostering long-term relationships with clients, understanding their needs, and providing instant, tailored solutions with minimal delays (Dewitz, 2014). Such a strategy ensures the company remains competitive and relevant in a rapidly evolving financial landscape.

Implementing this mission requires aligning organizational culture with its core values. This involves hiring personnel with high integrity, emphasizing continuous professional development, and prioritizing customer feedback to inform service improvements. Maintaining transparent communication and building trust are fundamental in this industry, where financial security and reliability are paramount (Yin, 2018).

In conclusion, a well-formulated mission statement acts as the compass guiding a company's strategic initiatives and daily operations. For Dream Company, focusing on accessible and innovative banking solutions that meet the needs of diverse customers will not only differentiate it in the marketplace but also contribute to tangible social and economic development. Such an approach ensures that the company fulfills its purpose, builds a strong brand reputation, and sustains long-term growth.

References

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• Dewitz, A. V. (2014). VAUDE: Sustainable Value Creation as a Corporate Mission Statement for Small and Medium-Sized Companies. CSR, Sustainability, Ethics & Governance Sustainable Value Chain Management.
• Fazlzadeh, A., & Malekpour, M. (2015). Top Ten Iranian Companies' mission statement analysis. EuroMed Journal of Management, 1(1), 92.
• Google. (2023). About Google. Retrieved from https://about.google/
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• Yin, R. K. (2018). Case Study Research and Applications: Design and Methods. Sage publications.
• Yunus, M. (2007). Creating a World Without Poverty: Social Business and the Future of Capitalism. PublicAffairs.