Preparing A Sales Presentation You Are To Provide An 877701

Preparing A Sales Presentationyou Are To Provide An Effective Sales Pr

Develop a sales presentation for “I Promise Project” to present to Walgreens, including background research on the company, understanding Walgreens' needs, and proposing strategies to engage Walgreens effectively. The presentation should incorporate ways to capture attention, build rapport, highlight benefits, use visual or verbal tools, anticipate objections, and close the sale. A title page with company name, your name, and course title is required. The submission should be a Word document with proper spelling and grammar.

Paper For Above instruction

The “I Promise Project” is a charitable organization dedicated to inspiring and empowering youth through gratitude and positive action, often through the use of customizable bracelets. As a potential partner for Walgreens, the project offers a meaningful product that aligns with community engagement and corporate social responsibility objectives. The goal of this sales presentation is to persuade Walgreens to stock and promote the “I Promise Project” bracelets, emphasizing their value, appeal, and benefits to the company and its customers.

In developing this presentation, initial research into the organization reveals its strong community-focused mission, compelling storytelling, and its appeal to a broad demographic, especially young consumers and families. The company's webpage highlights its history, successful campaigns, and the impact of donations and purchases. Furthermore, engaging with their Facebook, Twitter, and Instagram accounts demonstrates an active and growing online presence, which complements the organization’s outreach and marketing strategies. Personal communication with the owner has provided insights into their dedication, the quality of their bracelets, and her openness to collaboration.

Understanding Walgreens' needs is critical in tailoring the sales approach. Walgreens has a diverse customer base including families, youth, and community-minded consumers who are receptive to charitable partnerships. Incorporating products like the “I Promise Project” bracelets can enhance Walgreens’ community reputation and appeal to customers’ values of social responsibility. Additionally, offering a unique, affordable product at a wholesale price of $1 per bracelet—sold at retail prices of $2.99 each or two for $5—provides profitable margins while also delivering value to customers. The presentation should demonstrate how these bracelets can serve as charitable awareness tools, promotional items, or fundraisers that align with Walgreens' branding objectives.

The presentation should begin with an eye-catching introduction that captures Walgreens’ interest, perhaps by highlighting the increasing consumer preference for socially responsible brands. Building rapport requires acknowledging Walgreens’ existing community efforts and positioning “I Promise Project” as a natural extension of these initiatives. Visual aids such as sample bracelets, infographics, and success stories can bolster the presentation's impact.

Highlighting the benefits, the presentation proposes that Walgreens can enhance customer engagement by offering “I Promise Project” bracelets, which foster goodwill and promote community involvement. Emphasizing that the bracelets are customizable, meaningful, and relatively inexpensive corroborates their value. To overcome objections, the presentation should prepare responses to concerns such as product quality, inventory management, or the relevance of the product to Walgreens’ brand, emphasizing the high-quality materials, flexible ordering quantities, and the alignment with Walgreens’ community outreach goals.

Closing strategies include suggesting trial periods, special promotions, or co-branded initiatives that incentivize Walgreens to test the product. Furthermore, providing a comprehensive sales support plan, including promotional materials and post-sale support, reassures Walgreens of ongoing partnership and success.

In conclusion, this sales presentation aims to demonstrate the alignment between “I Promise Project” and Walgreens’ corporate social responsibility goals. By highlighting community benefits, profit potential, and strategic engagement methods, the presentation seeks to persuade Walgreens to incorporate these bracelets into their store offerings, thereby supporting a worthy cause while also boosting their brand image.

References

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• Walgreens. (2023). Corporate Social Responsibility Report. Walgreens Corporate Website. https://www.walgreens.com
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