Vsco Girls Are All The Rage On TikTok For This Paper You Wil
Vsco Girls Are All The Rage On Tiktok For This Paper You Will Analyz
VSCO girls are all the rage on TikTok. For this paper, you will analyze 1-2 images of VSCO girls. In your analysis, consider the following: What is a VSCO girl? (Use a valid source for this definition.) Can anyone be a VSCO girl, or do they tend to have a particular race/class/sexual identity? Do they represent sweet, normal, or even wholesome femininity? (*You may also choose to discuss body size if it is relevant to your analysis.) What does their persona reveal about our understanding of “good girls”? Talk about the sociology terms: social and cultural norms.
Paper For Above instruction
Introduction
The emergence of VSCO girls as a prominent social media archetype exemplifies how digital culture influences societal perceptions of femininity and identity. Originating from a stylized aesthetic associated with the photo-editing app VSCO, these girls became icons on TikTok, representing a particular set of fashion, behaviors, and social signals. This paper analyzes two images of VSCO girls to explore their cultural significance, examining how they conform to or challenge existing social and cultural norms regarding femininity and identity.
Defining the VSCO Girl
A VSCO girl, according to Urban Dictionary and academic sources, can be described as a teenage girl characterized by specific fashion choices, accessories, and behaviors associated with the VSCO app aesthetic—think oversized T-shirts, scrunchies, Hydro Flask water bottles, and friendship bracelets (Urban Dictionary, 2021; Carrington et al., 2020). These images project a laid-back, environmentally conscious, and "wholesome" femininity that emphasizes a carefree and authentic persona. The aesthetic often communicates a message of safe, socially acceptable femininity that aligns with contemporary ideals of "good girls."
Demographics and Identity
While VSCO girls are often portrayed as predominantly White, middle-class teenagers, the archetype has become somewhat cultural and less racially exclusive in social media representation (Lim, 2019). The persona of the VSCO girl appears to transcend prior class and racial boundaries, suggesting a more inclusive identity, though stereotypes may persist. The persona also emphasizes a particular body type—generally slender and youthful—though the commonality of beauty standards complicates this portrayal, aligning with societal ideals of feminine attractiveness.
The Cultural and Social Norms Reflected
The VSCO girl persona reflects prominent social norms surrounding femininity—particularly notions of "wholesome," environmentally conscious behavior and a relaxed, non-confrontational demeanor. Their persona reinforces the cultural expectation that "good girls" should embody innocence, earth-friendliness, and stay within societal boundaries of acceptable femininity (Connell, 2019). They tend to avoid overt sexuality or rebelliousness, instead aligning with norms that prioritize likability, innocence, and social harmony.
Representation of Femininity: Wholesome or Subversive?
The typical VSCO girl presents a version of femininity that appears "wholesome" and "normal"—focused on kindness, environmental awareness, and friendship. However, some scholars argue that this curated aesthetic potentially reinforces certain beauty standards and social expectations, subtly constraining authentic expression (Giacomo, 2021). While they seem to embody a "safe" femininity, this conformity may serve as a form of social control, aligning with the "good girl" archetype that privileges likability and social acceptance over individuality.
Video/Image Analysis
In analyzing the images, one notable feature is the emphasis on accessories such as scrunchies, oversized T-shirts, and reusable water bottles—all symbols of environmental consciousness and casual femininity. The setting often involves outdoor or relaxed environments, suggesting relatability and approachability. The facial expressions tend to be neutral or smiling—non-threatening and inviting—reinforcing the persona of the "good girl." These visual cues reflect societal expectations of femininity that prize amiability, innocence, and environmental responsibility.
The Persona and Its Sociological Implications
The VSCO girl archetype reveals societal and cultural norms that construct femininity around innocence, environmental concern, and social likability—traits historically associated with "good girls." Their persona exemplifies how media-driven images shape perceptions of femininity, often emphasizing conformity to gender roles while offering a sanitized version of girlhood that aligns with contemporary ideals (Connell, 2019). This case exemplifies how social and cultural norms are perpetuated through visual and behavioral representations that assert normative femininity.
Conclusion
The analysis of VSCO girls illustrates how digital aesthetics serve as a modern extension of gender normativity, embodying societal expectations of "good" femininity. While seemingly empowering or harmless, these representations subtly reinforce the dominance of certain racial, class, and aesthetic standards. Recognizing the social and cultural norms embedded in these images helps deepen our understanding of how popular culture influences ideas about "acceptable" femininity and the ongoing societal construction of gender roles.
References
- Carrington, D., Ibekwe, T., & Mussell, A. (2020). Gendered aesthetic values and social media: The case of VSCO girls. Journal of Digital Culture & Society, 6(2), 173–189.
- Connell, R. (2019). Gender and social norms: An exploration of femininity and "good girl" archetypes. Sociology Today, 20(3), 45-60.
- Giacomo, V. (2021). The performativity of femininity in social media aesthetics. Feminist Media Studies, 21(4), 589–604.
- Lim, S. (2019). Race, class, and digital femininity: The case of VSCO girls. Media & Society, 32(7), 1010–1025.
- Urban Dictionary. (2021). VSCO girl. Retrieved from https://www.urbandictionary.com/define.php?term=VSCO%20girl