Bus 475 V10 Week 1 Advanced Organizer
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Review the companies listed in the case studies portion of the textbook. Choose 1 of the companies to use for all weekly assessments. Complete the chart below with information provided in the textbook and other resources. Provide your analysis below the chart.
Paper For Above instruction
Selected Organization: Netflix
Organization Description
Mission: Netflix's mission statement is, "We promise our customers stellar service, our suppliers a valuable partner, our investors the prospects of sustained profitable growth, and our employees the allure of huge impact." The company is also committed to improving human livelihoods with high regard.
Vision: Netflix's vision statement is "Becoming the best global entertainment distribution service." According to Kirkpatrick (2017), a vision statement portrays the company's future position in terms of success. Therefore, Netflix aspires to be a leading global entertainer.
Values: Core corporate values include communication, innovation, impact, passion, inclusion, and curiosity. These values support organizational cohesion and strategic goals.
Structure: Netflix's organizational culture adopts a U-form that emphasizes control. The company's structure differs from traditional hierarchical models, promoting a culture of autonomy within a controlled environment.
Culture: The company's culture is considered its only competitive advantage. It emphasizes a fast, open communication strategy that fosters innovation and aligns with its strategic goals.
Analysis of Alignment Between Actions and Organizational Elements
Netflix demonstrates a high degree of alignment between its actions and its mission, vision, values, structure, and culture. The company's mission to improve human livelihoods and provide stellar service is reflected in its customer-centric approach and innovative content delivery. Its commitment to societal impact is also evident in its sustainability initiatives and content diversity, which promote social inclusion and cultural representation.
The company's vision of becoming the premier global entertainment platform is substantiated by its international expansion and regional diversification of content. Netflix continuously invests in original programming, which aligns with its goal of producing the best entertainment distribution service worldwide. This strategic focus has driven the company’s expansion into over 190 countries, tailoring content to varied cultural backgrounds, thereby fulfilling its vision and mission simultaneously.
In terms of values, Netflix supports innovation by embracing risk-taking and fostering a culture of curiosity, which encourages experimentation with new content formats and technologies like 4K UHD streaming. This commitment aligns with its core value of innovation, ensuring the company stays ahead of technological trends and competitors.
The organizational structure, characterized by a decentralized, culture-driven model, fosters agility and rapid decision-making. Reporting to the CEO, this structure minimizes bureaucracy and supports innovation. The culture emphasizes transparency, open communication, and empowerment, which are crucial for sustaining competitive advantage, aligning directly with the organization’s strategic goals.
In conclusion, Netflix’s strategic actions exemplify a strong alignment with its foundational elements. The company's proactive approach in aligning its mission, vision, values, structure, and culture with operational practices ensures its adaptability and sustained growth in the dynamic entertainment industry.
References
- Kirkpatrick, S. A. (2017). Understanding the role of vision, mission, and values in the HPT model. Performance Improvement, 56(3), 6–14.
- Maximini, D. (2018). Scrum Culture Definition. In The Scrum Culture (pp. 3–16). Springer.
- GUPTA, S., & NANDA, N. (2019). Consumer megatrends: Reshaping the Indian marketplace. Journal of Critical Reviews, 6(6).
- Bannick, M. S., & Flaxman, A. D. (2019). Ensemble modeling in descriptive epidemiology: the burden of disease estimation. International Journal of Epidemiology.