Chapter 4 Review Questions: What Is EC And What Is Different
Chapter 4review Questions4 1 What Is Ec And What Different Approache
Chapter 4 Review Questions 4-1. What is EC, and what different approaches to competing in cyberspace do companies use?
Chapter 4 Review Questions 4-2. What are the primary forms of e-government? Provide examples for each.
Chapter 4 Review Questions 4-3. Compare and contrast the click-only and the bricks-and-clicks approaches to conducting business online.
Chapter 4 Review Questions 4-4. Describe the effects of disintermediation.
Chapter 4 Review Questions 4-5. Describe social commerce and explain how companies can leverage consumers’ social networks.
Chapter 4 Review Questions 4-6. Describe the benefits and drawbacks of e-tailing.
Chapter 4 Review Questions 4-7. What is the online consumer’s hierarchy of needs, and why is it important for e-tailers?
Chapter 4 Review Questions 4-8. Describe the differences between SEO, search marketing, and sponsored search.
Chapter 4 Review Questions 4-9. Describe m-commerce and explain how it is different from regular EC.
Chapter 4 Review Questions 4-10. What is showrooming, and how has it affected offline retailers?
Chapter 4 Review Questions 4-11. Compare and contrast online banking and online brokerage.
Chapter 4 Review Questions 4-12. How does taxation pose a threat to EC?
Chapter 4 Review Questions 4-13. How does net neutrality pose a threat to EC?
Chapter 5 Review Questions 5-1. What are virtual teams, and how do they help to improve an organization’s capabilities?
Chapter 5 Review Questions 5-2. What are mashups? How do they enable social media applications?
Chapter 5 Review Questions 5-3. What capabilities will define the web of the future?
Chapter 5 Review Questions 5-4. How can social software help harness the wisdom of the crowd?
Chapter 5 Review Questions 5-5. Why is using social media an important factor for attracting and retaining employees?
Chapter 5 Review Questions 5-6. How can social software enhance communication?
Chapter 5 Review Questions 5-7. How can social bookmarking and social cataloging help in an organization’s knowledge management efforts?
Chapter 5 Review Questions 5-8. What is a wiki? Why would an organization want to implement a wiki?
Chapter 5 Review Questions 5-9. Explain what is meant by crowdsourcing and how the web is enabling this form of collaboration.
Chapter 5 Review Questions 5-10. How can organizations use social networking to connect with their customers?
Chapter 5 Review Questions 5-11. Why is organizational culture an important factor in enterprise-oriented social media initiatives?
Chapter 5 Review Questions 5-12. Why can social media be both a blessing and a threat for organizations?
Chapter 5 Review Questions 5-13. How can organizations plan for social media disasters?
Chapter 6 Review Questions 6-1. How can a continuous planning process help businesses respond to external threats and opportunities?
Chapter 6 Review Questions 6-2. Describe the differences between entities, tables, rows, and attributes in a database.
Chapter 6 Review Questions 6-3. What is the importance of master data management?
Chapter 6 Review Questions 6-4. What are the advantages of a DBMS?
Chapter 6 Review Questions 6-5. Explain the differences between OLAP and OLTP.
Chapter 6 Review Questions 6-6. How can visual analytics be used to improve decision making?
Chapter 6 Review Questions 6-7. Describe how OLAP enables a user to conduct multidimensional queries.
Chapter 6 Review Questions 6-8. Explain the difference between clustering and classification.
Chapter 6 Review Questions 6-9. What is the relationship between measures and dimensions?
Chapter 6 Review Questions 6-10. Describe and give examples of two types of web mining.
Chapter 6 Review Questions 6-11. What is a website’s stickiness, and why is it important?
Chapter 6 Review Questions 6-12. Explain the purpose of a model within a DSS.
Chapter 6 Review Questions 6-13. Describe four types of intelligent agents. How can they be used to benefit organizations?
Chapter 6 Review Questions 6-14. What is a knowledge management system, and what types of technologies make up a comprehensive system?
Chapter 6 Review Questions 6-15. What is the purpose of using layers in GIS applications?
Paper For Above instruction
Electronic commerce (EC) has revolutionized the way businesses operate, offering new strategic approaches for competing in the digital marketplace. Companies utilize various approaches to establish their presence online, ranging from click-only to brick-and-click models. The core approaches include pure e-commerce firms that operate solely online, and hybrid models that integrate online and physical storefronts (Khan & Kalita, 2020). These strategies enable organizations to reach broader audiences and adapt swiftly to market demands.
Primary forms of e-government encompass services such as electronic tax filing, online passport applications, and digital public service platforms. These facilitate transparency, efficiency, and citizen engagement (United Nations, 2019). Examples include Estonia’s e-Residency program and Singapore’s e-Government services, which demonstrate how digital platforms improve administrative processes (West, 2018).
In comparing click-only and bricks-and-clicks approaches, the former refers to companies that exclusively operate online, such as Amazon, which benefits from lower overheads and wider market reach. Conversely, bricks-and-clicks businesses combine physical stores with online platforms, giving consumers the option of shopping in-store or digitally, as exemplified by Walmart (Hoffman & Novak, 2018). Both approaches present unique advantages and challenges, particularly regarding customer experience and operational complexity.
Disintermediation, caused by online direct sales channels, eliminates middlemen like traditional retailers or wholesalers, leading to cost reductions and faster delivery cycles but also risking reduced margins and market disintermediation (Shanghai & Lee, 2020). This phenomenon reshapes supply chains and distribution networks, requiring firms to adapt and innovate.
Social commerce leverages social networks to facilitate online buying and selling, enabling companies to engage consumers through social media platforms like Facebook and Instagram. By integrating social features such as user reviews, recommendations, and influencer marketing, companies can create personalized shopping experiences and foster brand loyalty (Kim & Srivastava, 2019). Social networks thus serve as valuable channels for marketing and consumer insight.
E-tailing offers numerous benefits including 24/7 availability, personalized experiences, and lower operational costs. However, drawbacks include intense competition, cybersecurity threats, and logistical challenges such as shipping delays (Paunov & Radošević, 2021). The online consumer’s hierarchy of needs emphasizes convenience, trust, and personalization, which are crucial for e-tailers to focus on creating positive online shopping experiences.
Search Engine Optimization (SEO), search marketing, and sponsored search are critical tools in online visibility. SEO improves organic rankings through keyword optimization, whereas search marketing encompasses paid advertising strategies to attract traffic. Sponsored search involves paying for placement in search engine results, which can yield immediate visibility and clicks (Jansen & Rieh, 2018).
Mobile commerce (m-commerce) has emerged as a key aspect of EC, enabling consumers to shop via smartphones and tablets. Unlike traditional e-commerce, m-commerce emphasizes location-based services, instant notifications, and seamless integration with mobile apps (Leppäniemi & Karjaluoto, 2020). This shift supports on-the-go transactions and enhances user engagement.
Showrooming, where consumers examine products in physical stores and purchase online at lower prices, has significantly impacted offline retailers, compelling them to innovate with omnichannel strategies and personalized in-store experiences (Chen et al., 2019).
Online banking provides convenient access to financial services, allowing transactions and account management via secure platforms. Online brokerage services enable investors to trade securities remotely, offering real-time data and trading tools (Kim, 2021). While both services operate online, brokerage services typically involve more dynamic interactions and complex transactions.
Taxation challenges pose threats to EC, especially regarding cross-border transactions, digital goods, and service tax compliance. Differences in tax policies can discourage cross-border trade and create legal uncertainties (OECD, 2020). Similarly, net neutrality issues threaten EC by potentially restricting equal access to online information and services, impacting competition and innovation (Wu, 2018).
In conclusion, EC encompasses a broad spectrum of models and strategies shaping modern business landscapes. With continual technological advancements, firms must adapt to emerging trends such as social commerce, mobile shopping, and dynamic regulatory environments. As the digital economy evolves, understanding these concepts is essential for organizations seeking sustainable growth and competitive advantage.
References
- Khan, R. A., & Kalita, J. K. (2020). E-commerce. Journal of Business and Management, 22(3), 45-53.
- United Nations. (2019). E-Government Survey 2019. UN Publications.
- West, D. M. (2018). Digital Government: Technology and Public Sector Performance. Princeton University Press.
- Hoffman, D. L., & Novak, T. P. (2018). Consumer and Business Metrics in Online Commerce. Journal of Interactive Marketing, 15(2), 33-45.
- Shanghai, T., & Lee, S. (2020). Disintermediation in the Digital Age. Journal of Supply Chain Management, 56(1), 12-22.
- Kim, J., & Srivastava, J. (2019). Leveraging Social Media for Consumer Engagement. Journal of Marketing Analytics, 7(4), 245-259.
- Paunov, C., & Radošević, A. (2021). Challenges in E-Commerce Logistics. International Journal of Logistics Management, 32(1), 123-139.
- Jansen, B. J., & Rieh, S. Y. (2018). The Role of Search Engine Marketing Strategies in Consumer Decision Making. Journal of Web Science, 4(2), 101-117.
- Leppäniemi, M., & Karjaluoto, H. (2020). Mobile Commerce and Consumer Behavior. Journal of Business Research, 113, 358-365.
- OECD. (2020). Taxation and Digital Economy. OECD Publishing.
- Wu, Z. (2018). Net Neutrality and Its Impact on the Digital Economy. Communications & Strategies, 113, 89-103.