Term Project Overview: This Project Is Designed To Help You

Term Projectoverviewthis Project Is Designed To Help You Get More Inf

This project aims to help students gather detailed information about their desired careers, including salary expectations, job availability, career pathways, and typical daily responsibilities. The assignment involves identifying the expected entry-level job after graduation, researching salary ranges from at least three sources adjusted for local cost of living, compiling a list of targeted companies with contact details, conducting an informational interview with a professional in that field, creating a comprehensive job description in your own words, and writing a personal reflection on your career interests based on your research.

Paper For Above instruction

This term project serves as a comprehensive career exploration exercise designed to assist students in gaining a nuanced understanding of their professional aspirations, especially relevant for those pursuing business degrees with interests in marketing or management. Through a multifaceted approach, students will acquire actionable insights into salary expectations, potential employers, and the realities of their chosen careers, thereby informing their future career planning and decision-making.

To initiate this process, students must first determine their target entry-level position upon graduation. For a student specializing in International Business and Management, with an interest in marketing—particularly direct marketing or guerrilla marketing—the typical job titles might include Marketing Coordinator, Brand Ambassador, or Marketing Manager in training. By consulting at least three reputable sources such as Bureau of Labor Statistics (BLS), Payscale, Glassdoor, or industry reports, students should establish a realistic salary range, adjusting figures to align with the local economic conditions of the Miami Dade area. For example, according to BLS data, the median annual wage for marketing specialists in Florida was approximately $60,000 in recent years, though entry-level salaries tend to range between $40,000 and $55,000, depending on the specific role and location (Bureau of Labor Statistics, 2023).

Next, students will create a list of ten companies that recruit for these positions. If campus recruitment is limited, students are advised to identify companies in Miami Dade known for employing marketing professionals or management trainees. This could include advertising agencies, retail chains, service providers, or corporate firms with active internship or entry-level programs. The list must include contact names, addresses, and phone numbers, which can be gathered through company websites, LinkedIn, or local job fairs. For example, companies like Miami-based advertising firms, retail giants such as Macy’s and Walgreens, or international corporations with regional offices in Miami would be appropriate.

An essential component of the project is conducting an informational interview with a professional working in your targeted field. This interview should approximate 10 minutes and focus on learning how they started their career, what their daily responsibilities involve, and advice for someone aspiring to enter the field. It's imperative that students emphasize the purpose of the interview to the professional—seeking insights rather than a job opportunity—and avoid questions about salary, which are considered inappropriate. If a direct interview is unfeasible, attending a career workshop or a company presentation conducted by career services or professional networking events can be substituted, with a written summary describing the experience.

In addition, students are required to develop a descriptive job profile for their targeted position, based on multiple sources including their interview, online job postings, and industry literature. The description must be original, written in the student’s own words, highlighting key responsibilities, skills, and qualifications.

Finally, students will craft a personal reflection paper of 1-2 pages detailing their reactions to their research findings. They should consider whether their interest in the career remains or has changed, what surprises they encountered, how prepared they feel for entering the field, and their next steps for career development. This introspective component should connect their research to their personal aspirations and outline actionable future plans.

The final submission must include a cover page, the job description, salary research with sources, a summary of the informational interview or attendance at a career event, the personal statement, the list of target companies, and a references section citing all sources used.

Students are encouraged to start early to meet deadlines, adhere to formatting guidelines, and ensure all components are complete for full credit. Late submissions will be penalized, with a 5% deduction per day late, and projects more than one week late require prior instructor approval.

References

  • Bureau of Labor Statistics. (2023). Occupational Employment and Wages, May 2023. Retrieved from https://www.bls.gov/oes/current/oes19.htm
  • Payscale. (2023). Marketing Specialist Salary Data. Retrieved from https://www.payscale.com/research/US/Job=Marketing_Specialist/Salary
  • Glassdoor. (2023). Marketing Jobs: Salaries & Company Reviews. Retrieved from https://www.glassdoor.com/Explore/Marketing-Job-Offers.htm
  • American Marketing Association. (2022). Careers in Marketing. Retrieved from https://www.ama.org/careers-in-marketing/
  • Miami-Dade Economic Data. (2023). Local Job Market Trends. Miami-Dade County. Retrieved from https://www.miamidade.gov/economicdata
  • LinkedIn. (2023). Company Profiles and Employee Insights. Retrieved from https://www.linkedin.com
  • Indeed. (2023). Entry-Level Marketing Jobs. Retrieved from https://www.indeed.com
  • Career Management Services. (2023). Workshop and Event Schedule. Miami Dade College. Retrieved from https://www.mdc.edu/careerservices
  • MarketingProfs. (2022). How to Conduct Informational Interviews. Retrieved from https://www.marketingprofs.com
  • U.S. Census Bureau. (2022). Economic Data & Demographics. Retrieved from https://www.census.gov